
The Future of Blockchain in Tourism and Hospitality
Description
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A key component of many contemporary financial structures and exchanges globally, this volume explores the international scope and application of blockchain within the tourism and hospitality industries, including varied and illustrative case studies from the vibrant streets of Tokyo to the serene landscapes of New Zealand. This book traverses diverse destinations to showcase the transformative power of blockchain in shaping travel experience, including insights into booking platforms, payment systems, loyalty programs, smart contracts, automation, and security issues. Strategic guidance for leveraging blockchain to address industry-specific challenges, maximize emerging opportunities, and promote transparency, trust, and sustainability is provided throughout.
This volume is a pivotal resource for students, scholars, and academics with an interest in digital innovation and analytics, new technologies in tourism and management, big data management and contemporary issues in marketing and management. The book may also be of professional interest to tourism and hospitality managers, marketers, consultants, and advisors.
Reviews / Votes
"The Future of Blockchain in Tourism and Hospitality: Global Insights offers a contribution in terms of additional exploration and reflection of the outcomes of previous studies on blockchain technology in the tourism sector. According to the outcomes of the chapters, blockchain cannot be considered yet as a valid solution for the problems afflicting tourism. More research is needed and more investigations on the advantages and disadvantages of real applications is required before being able to express a rational and motivated judgement on the question. For this reason, this new book is welcome, therefore and a useful contribution to the debate. Dr Fatima Zahra Fakir and Dr Erdem Baydeniz are to be commended on this extension to the debate."Professor Marco Valeri, Associate Professor, Niccolo Cusano University, Italy.
"This book offers readers an in-depth examination of the growing impact of blockchain technology in the hospitality and tourism sectors. As blockchain becomes increasingly prevalent worldwide, it enhances the security of big data records, improves transparency and trust among stakeholders, and facilitates smart contracts and decentralized loyalty programs. This technology also contributes to reducing costs and streamlining operations. The efficiency and potential of blockchain are reshaping the future of hospitality and tourism on a global scale."
Professor Ahmad Albattat, Associate Professor, Management and Science University, Malaysia.
"The Future of Blockchain in Tourism and Hospitality: Global Insights is an innovative book that explores the revolutionary possibilities of blockchain technology in the tourism and hospitality industries. This comprehensive publication consolidates professional perspectives from many regions, providing readers with a profound comprehension of how blockchain technology may fundamentally transform businesses, improve consumer experiences, and guarantee heightened levels of security and transparency. This book is a must-read for professionals in the industry, academics, and technology aficionados. It provides valuable insights and guidance for developing creative applications and making strategic advancements in a fast-changing environment."
Dr. Viana Hassan, Associate Professor, University of Malta, Malta.
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Persons
Erdem Baydeniz is currently a Lecturer at Aydin Adnan Menderes University. He has authored several national and international articles, papers, and book chapters, and his research interests include gastronomy, neurogastroenterology, and the dynamics of tourism management, such as sustainability, crisis management, and the resilience of tourism destinations.
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