The Handbook of Spanish Language Media
1st Edition
Published on 10. September 2009
336 pages
978-1-135-85429-4 (ISBN)
Description
With the rise of Spanish language media around the world, The Handbook of Spanish Language Media provides an overview of the field and its emerging issues. This Handbook will serve as the definitive source for scholars interested in this emerging field of study; not only to provide background knowledge of the various issues and topics relevant to Spanish language media, but also to establish directions for future research in this rapidly growing area.
This volume draws on the expertise of authors and collaborators across the globe. The book is an essential reference work for graduate students, scholars, and media practitioners interested in Spanish language media, and is certain to influence the course of future research in this growing and increasingly influential area.
This volume draws on the expertise of authors and collaborators across the globe. The book is an essential reference work for graduate students, scholars, and media practitioners interested in Spanish language media, and is certain to influence the course of future research in this growing and increasingly influential area.
More details
Language
English
Place of publication
London
United Kingdom
Publishing group
Taylor & Francis Ltd
Target group
College/higher education
Product notice
Reflowable
Illustrations
67 s/w Tabellen
67 Tables, black and white
File size
2,24 MB
ISBN-13
978-1-135-85429-4 (9781135854294)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Additional editions
Alan Albarran
The Handbook of Spanish Language Media
Book
08/2009
1st Edition
Routledge
€333.70
Shipment within 15-20 days
Alan Albarran
The Handbook of Spanish Language Media
Book
08/2009
1st Edition
Routledge
€111.60
Shipment within 15-20 days
Person
Alan B. Albarran is professor of media and director of the Center for Spanish Language Media at the University of North Texas. He has extensive experience as an editor and author and is widely recognized as an international scholar in the area of media management and economics. He is former editor of the Journal of Media Economics, and current editor of the International Journal for Media Management.
Content
Part I Spanish Language Media; Chapter 1 Spanish Language Media in the United States, Kenton T. Wilkinson; Chapter 2 The Media in Spain, Angel Arrese, Juan Pablo Artero, Monica Herrero; Chapter 3 The Media Industry in Mexico, Maria Elena Gutierrez Renteria; Chapter 4 The Media in Central America, Catherine Salzman, Ryan Salzman; Chapter 5 The Media in Colombia, German Arango Forero, Liliana Gutierrez Coba, Alfonso Forero Gutierrez, Jairo Valderrama Valderrama, Rodolfo Prada Penagos, Luz Carmen Barrera Avellaneda, Adriana Guzman de Reyes; Chapter 6 The Mass Media in Venezuela, Guillermo Gibens; Chapter 7 The Mass Media in Bolivia, Gonzalo Soruco, Juliet Pinto; Chapter 8 The Media in Ecuador, Rodrigo Jordan Tobar, Allen Panchana Macay; Chapter 9 The Media in Peru, Rosa Zeta de Pozo; Chapter 10 The Chilean Media Landscape, Cristobal Benavides, Maria Ignacia Errazuriz, David Kimber, Isabel Santa Maria, Aldo van Weezel; Chapter 11 Media and Entertainment in Argentina, Luciana Silvestri, Roberto S. Vassolo; Chapter 12 The Media in Uruguay, Eileen Hudson, Fernando Salas, Lucila Carbajal, Florencia Traibel; Chapter 13 The Media in Paraguay, Ligia Garcia Bejar; Chapter 14 The Media in Cuba, the Dominican Republic and Puerto Rico, Juan Pablo Artero; Part II Topics and Issues in Spanish Language Media; Chapter 15 Growth and Trends in Spanish Language Television in the United States, Amy Jo Coffey; Chapter 16 Television News, Phyllis Slocum; Chapter 17 Univision and Telemundo, Guillermo Gibens; Chapter 18 The Latinos and Media Project, Federico Subervi; Chapter 19 Advertising in Spanish Language Media, Cristina Etayo, Angela Preciado Hoyos; Chapter 20 Hispanic Advertising, Marketing and New Media, Lauren Boyle; Chapter 21 The Potential of Book Publishing in Iberian American and African Countries, Paulo Faustino; Chapter 22 Assessing the State of Spanish Language Media, Alan B. Albarran;
