Consumer Behaviour
Basic Findings and Management Implications
Published in December 1981
Book
Paperback/Softback
582 pages
978-0-471-09428-9 (ISBN)
More details
Language
English
Place of publication
New York
United States
Publishing group
John Wiley and Sons Ltd
Target group
College/higher education
Professional and scholarly
Illustrations
Ill.
Dimensions
Height: 240 mm
Width: 180 mm
ISBN-13
978-0-471-09428-9 (9780471094289)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification