Interactive Marketing
2nd Edition
Published on 30. June 1997
Book
Paperback/Softback
978-0-7248-0633-1 (ISBN)
More details
Edition
2nd edition
Language
English
Place of publication
New South Wales
Australia
Publishing group
Pearson Higher Education
Target group
College/higher education
Dimensions
Height: 225 mm
Width: 150 mm
Weight
587 gr
ISBN-13
978-0-7248-0633-1 (9780724806331)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Other editions
Previous edition
Martin T. Williams
Interactive Marketing
How to Use Integrated Offer-Driven Advertising, Database Marketing and Sales Promotion to Create Maximum Action
Book
01/1994
Pearson Education (US)
€30.89
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