Middle Eastern and African Perspectives on the Development of Public Relations
Other Voices
Published on 7. November 2014
Book
Paperback/Softback
XIV, 156 pages
978-1-349-48728-8 (ISBN)
Description
The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic world-wide view of the history of public relations. It will feature six books, five of which will cover continental and regional groups. This third book in the series focuses on the Middle East and Africa.
More details
Series
Edition
1st ed. 2014
Language
English
Place of publication
London
United Kingdom
Publishing group
Palgrave Macmillan
Target group
Professional and scholarly
Illustrations
XIV, 156 p.
Dimensions
Height: 21.6 cm
Width: 14 cm
ISBN-13
978-1-349-48728-8 (9781349487288)
DOI
10.1057/9781137404299
Schweitzer Classification
Other editions
Additional editions
T. Watson
Middle Eastern and African Perspectives on the Development of Public Relations
Other Voices
Book
11/2014
Palgrave Pivot
€53.49
Shipment within 10-20 days
Person
Tom Watson PhD is Professor of Public Relations in the Media School at Bournemouth University, UK. He is also Chair of the International History of Public Relations Conference. Tom researches public relations history as well as practice issues. He is a Fellow of the CIPR and a PRCA Founding Fellow.
Content
Introduction; Tom Watson 1. The Arabian States of the Gulf; Badran A. Badran 2. Botswana, Zambia and Zimbabwe; Ray Mawerera 3. Egypt; Khayrat Ayyad and Ahmed Farouk 4. Israel; Clila Magen 5. Kenya; Dane Kiambi 6. The Kingdom of Saudi Arabia; Nawaf Abdelhay-Altamimi 7. Nigeria; Ismail Adegboyega Ibraheem 8. South Africa; Chris Skinner and Dalien Rene Benecke 9. Turkey; Melike Akta? Yamano?lu, B. P?nar Özdemir and G. Senem Gençtürk H?zal 10. Uganda; Barbra Natifu