The Manager in the International Economy
Pearson (Publisher)
6th Edition
Published on 1. March 1991
Book
Hardback
480 pages
978-0-13-556663-3 (ISBN)
Article exhausted; check for reprint
Description
A case study introduction to international payments, international trade, and international investment-from a manager's perspective.
More details
Edition
6th edition
Language
English
Place of publication
United States
Publishing group
Pearson Education (US)
Target group
Professional and scholarly
Dimensions
Height: 243 mm
Width: 183 mm
Thickness: 27 mm
Weight
895 gr
ISBN-13
978-0-13-556663-3 (9780135566633)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Other editions
New editions

Raymond Vernon | Louis T. Wells | Subramanian Rangan
The Manager in the International Economy
Book
03/1996
7th Edition
Pearson
€81.70
Article is exhausted; no reprint
Content
I. THE FIRM FROM WITHIN. 1. Strategies of the Firm in International Business. 2. Structures of the Firm in International Business. 3. Multinational Enterprise as a System of National Units. 4. International Money Markets. II. THE FIRM AND THE NATION. 5. Moving Goods and Services Across National Borders. 6. Multinational Enterprises and Host Governments. 7. Multinational Enterprises and Home Governments. III. THE INTERNATIONAL ENVIRONMENT. 8. The National Economy in an International Setting. 9. Foreign-Exchange Problems and Policies. 10. Intergovernmental Agreements of Trade, Credit, and Investment. 11. Restraints on International Competition. IV. CASES. Balance-of-Payments Exercises. Biral International. Bougainville Copper Ltd. Dow Indonesia. EDI. Firestone, Inc. The Foreign Exchange Market: Problem Set. International Relations at Xerox. Lotus Development Corporation: Entering New Markets. Shell Brasil S.A.: Performance Evaluation in the Oil Products Division. State Timber Corp. of Sri Lanka. Trade in Services and American Express.