Global Television
How to Create Effective Television for the 1990's
Published on 29. November 1993
Book
Hardback
336 pages
978-0-240-80134-6 (ISBN)
Description
Evolving technologies such as fiber optics, high definition television, digital transmission, and computerization are expanding the possibilities, heightening audience expectations, and driving producers toward creating more complex and lavish yet more cost-effective international productions. This book examines and explains how technology and the demands of the marketplace are driving television into becoming truly global.
More details
Language
English
Place of publication
Oxford
United Kingdom
Publishing group
Taylor & Francis Ltd
Target group
Adult education
Dimensions
Height: 229 mm
Width: 178 mm
ISBN-13
978-0-240-80134-6 (9780240801346)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Content
Anatomy of a globalcast; The spine of global television; Creating a globalcast; Transmission technology; Global trends.