Sprout!
Everything I Need to Know about Sales I Learned from My Garden
Published on 11. January 2004
Book
Hardback
168 pages
978-1-57675-207-4 (ISBN)
Description
Marsha Molloy has had it. Once a top medical products sales representative so crackerjack her nickname was Marsha Money, she's been laid low by a tough economy and just plain exhaustion. The former top producer has seemingly lost her touch and grown indifferent to a sales culture that appears to value faxes, e-mails, and cell phone chats instead of the relationship building that had been her forte.
Enter Bob Rawlings, the owner of Marsha's local gardening store. In Bob's 30 plus years as a successful sales professional, he experienced the same career frustrations, but found that if he treated his business like his garden, his business grew-and a happier, more relaxed salesman appeared. Bob teaches Marsha the secrets of his sales garden, helping her to recharge her career.
The clever sales garden metaphor will change you the way you think about sales. By adhering to the easy, practical steps outlined in Sprout!, you, too, can beat career blues, increase your sales, and sustain yourself for the long term.
Enter Bob Rawlings, the owner of Marsha's local gardening store. In Bob's 30 plus years as a successful sales professional, he experienced the same career frustrations, but found that if he treated his business like his garden, his business grew-and a happier, more relaxed salesman appeared. Bob teaches Marsha the secrets of his sales garden, helping her to recharge her career.
The clever sales garden metaphor will change you the way you think about sales. By adhering to the easy, practical steps outlined in Sprout!, you, too, can beat career blues, increase your sales, and sustain yourself for the long term.
More details
Language
English
Place of publication
San Francisco
United States
Product notice
sewn/stitched
Cloth over boards
Dimensions
Height: 225 mm
Width: 147 mm
Thickness: 20 mm
Weight
390 gr
ISBN-13
978-1-57675-207-4 (9781576752074)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Additional editions
E-Book
01/2004
1st Edition
Berrett-Koehler Publishers
€19.69
Available for download
E-Book
12/2003
1st Edition
Berrett-Koehler Publishers
€54.49
Available for download
Person
Alan Vengel is a founding partner of Vengel Lash Associates, Inc. and a strategic partner with Beverly Kaye & Associates/Career Systems International. He is a consultant, speaker, and educator in the subjects of influence, negotiation, sales, and talent development.
In addition to providing training and consulting services to more than three hundred of America’s largest corporations, he has been a featured speaker at American Society for Training & Development (ASTD) national conferences and the Linkage Leadership Conference.
Alan has an undergraduate degree from the University of Florida and a master’s degree from the University of Arizona. His last book, The Influence Edge: How to Persuade Others to Help You Achieve Your Goals (Berrett-Koehler Publishers, 2000), was nominated for a California Book Award.
Over the past twenty-seven years, Greg Wright has worked with business leaders and sales professionals from some of the best-performing companies in the world. His work on leadership and sales success has been implemented in a range of industries on six continents.
Greg is an Annapolis graduate with an advanced degree from the University of Arkansas. He served during the Vietnam War before starting his training and consulting business, C.G. Wright & Associates (CGWA), in San Diego, California. CGWA continues to provide performance solutions to corporate America.
A Mississippi native, Greg lives in the Florida Keys with his wife. Their garden yields bananas, mangoes, and key limes.
In addition to providing training and consulting services to more than three hundred of America’s largest corporations, he has been a featured speaker at American Society for Training & Development (ASTD) national conferences and the Linkage Leadership Conference.
Alan has an undergraduate degree from the University of Florida and a master’s degree from the University of Arizona. His last book, The Influence Edge: How to Persuade Others to Help You Achieve Your Goals (Berrett-Koehler Publishers, 2000), was nominated for a California Book Award.
Over the past twenty-seven years, Greg Wright has worked with business leaders and sales professionals from some of the best-performing companies in the world. His work on leadership and sales success has been implemented in a range of industries on six continents.
Greg is an Annapolis graduate with an advanced degree from the University of Arkansas. He served during the Vietnam War before starting his training and consulting business, C.G. Wright & Associates (CGWA), in San Diego, California. CGWA continues to provide performance solutions to corporate America.
A Mississippi native, Greg lives in the Florida Keys with his wife. Their garden yields bananas, mangoes, and key limes.
Content
Preface
One: The Sales Garden
Two: Planning a Sales Garden
Three: Persistent Seeding
Four: Nurturing Pays Off
Five: Harvesting and Renewing
Epilogue: New Beginnings
The Sales Garden Model
The Sales Garden Glossary
One: The Sales Garden
Two: Planning a Sales Garden
Three: Persistent Seeding
Four: Nurturing Pays Off
Five: Harvesting and Renewing
Epilogue: New Beginnings
The Sales Garden Model
The Sales Garden Glossary