The Grocers
The Rise and Rise of Supermarket Chains
3rd Edition
Published on 3. January 2011
Book
Paperback/Softback
208 pages
978-0-7494-6104-1 (ISBN)
Description
Retailing has been the most dynamic sector of industry over the past 20 years and supermarkets such as Tesco, Sainsbury's, Asda, Safeway, M&S, Walmart, Aldi and Lidl have led the way in growth, operating efficiencies and profitability. With unrivalled access to the top decision-makers in all the leading companies, The Grocers describes and analyses the strategies, organization and cultures that have made the supermarkets what they are today.
With a forward by former Asda CEO Allan Leighton, this fully updated third edition of The Grocers also includes material on the rise of online retailing, the success of the hard discount chains and the influence of environmental issues on consumer attitudes and behaviour. Retailers, managers and students can all learn from the secrets of success it contains, and the pitfalls to avoid.
With a forward by former Asda CEO Allan Leighton, this fully updated third edition of The Grocers also includes material on the rise of online retailing, the success of the hard discount chains and the influence of environmental issues on consumer attitudes and behaviour. Retailers, managers and students can all learn from the secrets of success it contains, and the pitfalls to avoid.
Reviews / Votes
"The Grocers is a terrific story compellingly told; the growth of the world retailers is well portrayed. Written with authority by two consummate business professionals, the analysis of brands and retailing rang a whole lot of bells." * Niall Fitzgerald, Chairman, Unilever plc, London * "The growth of the grocery business is one of the big stories of our time. The Grocers tells it all and tells it well" * Ken Roman, author and former chairman and CEO of Ogilvy & Mather *More details
Edition
3rd Revised edition
Language
English
Place of publication
London
United Kingdom
Target group
College/higher education
Professional and scholarly
Edition type
Revised edition
Product notice
Paperback (trade)
Dimensions
Height: 234 mm
Width: 156 mm
Thickness: 12 mm
Weight
358 gr
ISBN-13
978-0-7494-6104-1 (9780749461041)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Previous edition
Book
05/2001
1st Edition
Kogan Page Ltd
€42.27
Article exhausted; check for reprint
Persons
Andrew Seth is a director of several companies and is a business writer, broadcaster and consultant. He worked in the UK, Europe and the USA for Unilever and was Chairman of Lever Brothers UK, forming close relationships with many of today's leading retailers.
Geoffrey Randall is an author and independent consultant specializing in marketing training and management education. His clients have included Unilever, BT, McVitie's and WHSmith. He has a background in market research, marketing and strategic planning, and also writes and lectures on business topics.
Geoffrey Randall is an author and independent consultant specializing in marketing training and management education. His clients have included Unilever, BT, McVitie's and WHSmith. He has a background in market research, marketing and strategic planning, and also writes and lectures on business topics.
Content
Chapter - 00: Introduction;
Chapter - 01: Tesco;
Chapter - 02: Asda;
Chapter - 03: Sainsbury's;
Chapter - 04: Morrisons;
Chapter - 05: Waitrose;
Chapter - 06: The Second Tier;
Chapter - 07: The Market in Europe;
Chapter - 08: Contrasting Fortunes in the United States;
Chapter - 09: The Internet and Other New Ways of Shopping;
Chapter - 10: Supermarkets, Society and Sustainability;
Chapter - 11: Conclusions
Chapter - 01: Tesco;
Chapter - 02: Asda;
Chapter - 03: Sainsbury's;
Chapter - 04: Morrisons;
Chapter - 05: Waitrose;
Chapter - 06: The Second Tier;
Chapter - 07: The Market in Europe;
Chapter - 08: Contrasting Fortunes in the United States;
Chapter - 09: The Internet and Other New Ways of Shopping;
Chapter - 10: Supermarkets, Society and Sustainability;
Chapter - 11: Conclusions