Managerial Economics
4th Edition
Published on 24. April 2002
Book
Hardback
912 pages
978-0-470-00044-1 (ISBN)
Description
This book illustrates the central decision problems managers face and provides the economic analysis needed to guide these decisions. The authors believe that an effective managerial economics book must go beyond the "nuts and bolts" of economic analysis to show how these economic analysis techniques are used by practicing managers.
More details
Edition
4., Aufl.
Language
English
Place of publication
Chichester
United Kingdom
Publishing group
John Wiley and Sons Ltd
Target group
College/higher education
Professional and scholarly
Edition type
Revised edition
Illustrations
Illustrations
Dimensions
Height: 23.8 cm
Width: 19.4 cm
Weight
1588 gr
ISBN-13
978-0-470-00044-1 (9780470000441)
Schweitzer Classification
Other editions
New editions
William F. Samuelson | Stephen G. Marks
Managerial Economics
Book
12/2005
5th Edition
Wiley
€52.90
Article is exhausted, reprint undefined
Previous edition
Book
03/2003
4th Edition
Wiley
€57.90
Article exhausted; check for reprint
Persons
William F. Samuelson is professor of economics and finance at Boston University School of Management. He received his B.A. and Ph.D. from Harvard University. His research interests include game theory, decision theory, bidding, bargaining, and experimental economics. He has published a variety of articles in leading economics and management science journals including The American Economic Review, The Quarterly Journal of Economics, Econometrica, The Journal of Finance, Management Service, and Operations Research. His teaching and research have been sponsored by the National Science Foundation and National Institute for Dispute Resolution, among others. He is currently on the editorial boards fo the Journal of Economic Behavior and Organization and Group Decision and Negotiation.
Content
Chapter 1. Introduction to Economic Decision Making. SECTION I: DECISIONS WITHIN FIRMS. Chapter 2. Optimal Decisions Using Marginal Analysis. Chapter 3. Demand Analysis and Optimal Pricing. Chapter 4. Estimating Demand. Chapter 5. Forecasting. Chapter 6. Production. Chapter 7. Cost Analysis. SRECTION II: COMPETING WITHIN MARKETS. Chapter 8. Perfect Competition. Chapter 9. Monopoly. Chapter 10. Oligopoly. Chapter 11. Game Theory and Competitive Strategy. Chapter 12. Regulation, Public Goods, and Benefit--Cost Analysis. SECTION III: DECISION--MAKING APPLICATIONS. Chapter 13. Decision Making Under Uncertainty. Chapter 14. The Value of Information. Chapter 15. Asymmetric Information and Organizational Design. Chapter 16. Bargaining and Negotiation. Chapter 17. Auctions and Competitive Bidding. Chapter 18. Linear Programming. Chapter 19. Capital Budgeting. Answers to Odd--Numbered Questions. Index.