Basic Marketing Research and IBM (R) SPSS (R) 18.0 Integrated Student Version Package
International Edition
18th Edition
Published on 3. December 2010
Book
Paperback/Softback
978-0-13-262774-0 (ISBN)
More details
Edition
18th edition
Language
English
Place of publication
United States
Publishing group
Pearson Education (US)
Target group
College/higher education
Dimensions
Height: 218 mm
Width: 274 mm
Thickness: 23 mm
Weight
1350 gr
ISBN-13
978-0-13-262774-0 (9780132627740)
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Schweitzer Classification
Other editions
New editions
Book
09/2011
4th Edition
Pearson
€266.77
Article exhausted; check for reprint
Previous edition
Alvin C. Burns | Ronald F. Bush
Basic Marketing Research Using Microsoft Excel Data Analysis
International Edition
Book
01/2008
2nd Edition
Pearson
€69.32
Article exhausted; check for reprint