Formulation, Implementation and Control
10th Edition
Published on 1. January 2006
Book
Hardback
978-0-07-326099-0 (ISBN)
More details
Edition
10th Revised edition
Language
English
Place of publication
London
United States
Publishing group
McGraw-Hill Education - Europe
Target group
College/higher education
Edition type
Revised edition
Dimensions
Height: 254 mm
Width: 205 mm
Thickness: 16 mm
Weight
836 gr
ISBN-13
978-0-07-326099-0 (9780073260990)
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Schweitzer Classification
Other editions
Previous edition
John A. Pearce | Richard Robinson
Formulation, Implementation and Control of Competitive Strategy: WITH OLC, PW CRD, BW CRD
Book
03/2004
9th Edition
McGraw-Hill Publishing Co.
€86.65
Article exhausted; check for reprint
Persons
John Pearce (Wayne, PA) teaches at Villanova University. Richard Robinson (Columbia, SC) is a member of the faculty at the University of South Carolina.
Content
Pearce & RobinsonFormulation, Implementation, and Control of Competitive Strategy, 10/e Brief Contents PrefacePART ONEOverview of Strategic Management1 Strategic ManagementPART TWOStrategy Formulation2 Defining the Company's Mission and Social Responsibility3 Corporate Social Responsibility and Business Ethics4 The External Environment5 The Global Environment6 Internal Analysis7 Long-Term Objectives and Strategies8 Strategic Analysis and Choice in Single- or Dominant-Product Businesses: Building Sustainable Competitive Advantages9 Strategic Analysis and Choice in the Multibusiness Company: Rationalizing Diversification and Building Shareholder ValuePART THREEStrategy Implementation, Control, and Innovation10 Implementing Strategy: Objectives, Tactics, Outsourcing, Policies, and Rewards11 Structuring an Effective Organization12 Organizational Leadership and Culture13 Strategic Control, Innovation, and Entrepreneurship Index