Formulation, Implementation and Control of Competitive Strategy: WITH OLC, PW CRD, BW CRD
McGraw-Hill Publishing Co.
9th Edition
Published on 1. March 2004
Book
Hardback
978-0-07-298008-0 (ISBN)
Article exhausted; check for reprint
Description
Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout this 11-chapter book. Pearce and Robinson's "Formulation, Implementation and Control, 9e", retains its high level of academic credibility and its market-leading emphasis on Strategic Practice. The material presented here is the text material that can be found in "Strategic Management, 9e". It continues to have strong support from longtime adopters and growing support in schools with a desire to provide straightforward treatment of strategic management with a practical, systematic approach. Pearce and Robinson will continue to use a unique pedagogical model created by the authors to provide logic and structure to its treatment of strategic management, which in turn makes the material more easily organized by the instructor and learned by the student.
More details
Edition
9th Revised edition
Language
English
Place of publication
London
United Kingdom
Publishing group
McGraw-Hill Education - Europe
Target group
College/higher education
Edition type
Revised edition
Dimensions
Height: 254 mm
Width: 200 mm
Thickness: 16 mm
Weight
764 gr
ISBN-13
978-0-07-298008-0 (9780072980080)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Other editions
New editions

John A. Pearce | Richard B. Robinson
Formulation, Implementation and Control
Book
01/2006
10th Edition
McGraw Hill Higher Education
€81.70
Shipment within 15-20 days
Previous edition

John A. Pearce | Richard B. Robinson
Formulation, Implementation and Control of Competitive Strategy
Book
08/2002
8th Edition
McGraw-Hill Education (ISE Editions)
€45.79
Article exhausted; check for reprint
Persons
John Pearce (Wayne, PA) teaches at Villanova University. Richard Robinson (Columbia, SC) is a member of the faculty at the University of South Carolina.
Content
Part One:Overview of Strategic Management1.Strategic ManagementPart Two:Strategy Formulation2.Defining the Company's Mission and Social Responsibility3.The External Environment4.The Global Environment: Strategic Considerations for Multinational Firms5.Internal Analysis6.Formulating Long-Term Objectives and Grand Strategies7.Strategic Analysis and Choice in Single-or Dominant-Product Businesses:Building Sustainable Competitive Advantages8.Strategic Analysis and Choice in the Multibusiness Company:Rationalizing Diversification and Building Shareholder ValuePart Three:Strategy Implementation9.Implementing Strategy through Short-Term Objectives, Functional Tactics, Reward System, and Employee Empowerment10.Implementing Strategy:Structure, Leadership,and Culture11.Strategic Control and Continuous Improvement