Guide to Presentations
Published on 13. August 2002
Book
Paperback/Softback
114 pages
978-0-13-035132-6 (ISBN)
Description
Can be used in any course in which students are assigned presentations on any topic or are taught how to make a presentation. For courses in which students deliver presentations, such as Strategy, Marketing, Entrepreneurship; MBA Management Communication, Oral Communication, or Presentations courses, undergraduate Business Communication, Oral Communication, or Presentations courses, Business Studies or Introduction to Business courses, or executive seminars or workshops on presentations.
Reviews / Votes
Listed by the Wall Street Journal as one of the five business "books you shouldn't miss." "Really a gem. - Former managing editor, Harvard Business Review "Short, compact, practical, and readable ...l liked it immensely." - Journal of Business CommunicationMore details
Language
English
Place of publication
United States
Publishing group
Pearson Education (US)
Target group
Professional and scholarly
Weight
179 gr
ISBN-13
978-0-13-035132-6 (9780130351326)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
New editions
Mary M. Munter | Lynn Russell
Guide to Presentations (Guide to Business Communication Series)
Book
07/2007
2nd Edition
Pearson
€19.80
Article exhausted; check for reprint
Previous edition
Mary Munter | Lynn Russell
Guide to Presentations
Book
10/2002
Prentice-Hall
€17.32
Article exhausted; check for reprint
Content
I. PRESENTATION STRATEGY.
1. Analyzing Your Audience.
Who Are They? What Do They Know and Expect? What Do They Feel?
2. Identifying Your Intent.
Set Your Objective and Interaction Level. Choose the Appropriate Medium (Presentation, Meeting, Writing, etc.)
3. Making Your Message Memorable.
Techniques for Emphasizing Key Ideas. Techniques for Persuasion.
II. PRESENTATION IMPLEMENTATION.
4. Structuring Your Presentation.
Research and Organize Your Content. Decide What to Say.
5. Designing Your Visual Aids.
Select Your Equipment. Compose Your Message Titles. Choose Your Chart Design. Ensure Consistency. Strive for Simplicity and Readability.
6. Redefining Your Nonverbal Delivery.
Analyze Your Nonverbal Skills. Enhance Your Nonverbal Delivery. Manage Your Nervous Symptoms.
1. Analyzing Your Audience.
Who Are They? What Do They Know and Expect? What Do They Feel?
2. Identifying Your Intent.
Set Your Objective and Interaction Level. Choose the Appropriate Medium (Presentation, Meeting, Writing, etc.)
3. Making Your Message Memorable.
Techniques for Emphasizing Key Ideas. Techniques for Persuasion.
II. PRESENTATION IMPLEMENTATION.
4. Structuring Your Presentation.
Research and Organize Your Content. Decide What to Say.
5. Designing Your Visual Aids.
Select Your Equipment. Compose Your Message Titles. Choose Your Chart Design. Ensure Consistency. Strive for Simplicity and Readability.
6. Redefining Your Nonverbal Delivery.
Analyze Your Nonverbal Skills. Enhance Your Nonverbal Delivery. Manage Your Nervous Symptoms.