Guide to Presentations (Guide to Business Communication Series)
2nd Edition
Published on 19. July 2007
Book
Paperback/Softback
160 pages
978-0-13-175523-9 (ISBN)
Description
<>For any course that requires students to make presentations.
Munter/Russell is a clear, concise and practical reference for effective business presentations.
Munter/Russell is a clear, concise and practical reference for effective business presentations.
More details
Edition
2nd edition
Language
English
Place of publication
United States
Publishing group
Pearson Education (US)
Target group
Professional and scholarly
Dimensions
Height: 202 mm
Width: 141 mm
Thickness: 10 mm
Weight
178 gr
ISBN-13
978-0-13-175523-9 (9780131755239)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
New editions
Mary M. Munter | Lynn Russell
Guide to Presentations
Book
10/2010
3rd Edition
Pearson
€29.70
Article exhausted; check for reprint
Previous edition
Mary M. Munter | Lynn Russell
Guide to Presentations
Book
08/2002
Pearson
€19.80
Article exhausted; check for reprint
Content
Part I: Presentation Strategy
CHAPTER 1
ANALYZE THE AUDIENCE
Who are they?
What do they know and expect?
What do they feel?
What will persuade them?
CHAPTER 2
IDENTIFY YOUR INTENT
Consider your general purpose
Write your presentation objective
Use your objective to stay focused
CHAPTER 3
MAKE THE MOST OF THE MESSAGE
Make your message memorable
Consider the medium
Part II: Presentation Implementation
CHAPTER 4
STRUCTURE THE CONTENT
Collect, focus, and order information
Decide what to say
Prepare for Q&A
CHAPTER 5
DESIGN THE VISUALS
Choose your equipment
Begin with your message titles
Think visually as you design
Use readable and simple layouts
Ensure consistency and correctness
CHAPTER 6
REFINE YOUR NONVERBAL DELIVERY
Analyze your nonverbal style
Practice your nonverbal delivery
Manage your nervous symptoms
CHAPTER 1
ANALYZE THE AUDIENCE
Who are they?
What do they know and expect?
What do they feel?
What will persuade them?
CHAPTER 2
IDENTIFY YOUR INTENT
Consider your general purpose
Write your presentation objective
Use your objective to stay focused
CHAPTER 3
MAKE THE MOST OF THE MESSAGE
Make your message memorable
Consider the medium
Part II: Presentation Implementation
CHAPTER 4
STRUCTURE THE CONTENT
Collect, focus, and order information
Decide what to say
Prepare for Q&A
CHAPTER 5
DESIGN THE VISUALS
Choose your equipment
Begin with your message titles
Think visually as you design
Use readable and simple layouts
Ensure consistency and correctness
CHAPTER 6
REFINE YOUR NONVERBAL DELIVERY
Analyze your nonverbal style
Practice your nonverbal delivery
Manage your nervous symptoms