
Be Data Literate
The Data Literacy Skills Everyone Needs To Succeed
Jordan Morrow(Author)
Kogan Page Ltd (Publisher)
1st Edition
Published on 3. March 2021
Book
Paperback/Softback
240 pages
978-1-78966-801-8 (ISBN)
Article exhausted; check for reprint
Description
WINNER:
International Book Awards 2023 - Business: Technology
In the fast moving world of the fourth industrial revolution not everyone needs to be a data scientist but everyone should be data literate, with the ability to read, analyze and communicate with data.
It is not enough for a business to have the best data if those using it don't understand the right questions to ask or how to use the information generated to make decisions.
Be Data Literate
is the essential guide to developing the curiosity, creativity and critical thinking necessary to make anyone data literate, without retraining as a data scientist or statistician.
With learnings to show development and real-world examples from industries implementing data literacy skills, this book explains how to confidently read and speak the 'language of data' in the modern business environment and everyday life.
Be Data Literate
is a practical guide to understanding the four levels of analytics, how to analyze data and the key steps to making smarter, data-informed decisions. Written by a founding pioneer and worldwide leading expert on data literacy, this book empowers professionals with the skills they need to succeed in the digital world.
Reviews / Votes
"Data Literacy is one of the world's top job skills today and in the future, and Jordan Morrow knows everything there is to know about the topic. So, if you want to boost the data literacy of yourself or your team, then start with this book!"More details
Language
English
Place of publication
London
United Kingdom
Target group
Professional and scholarly
College/higher education
Product notice
Paperback (trade)
Dimensions
Height: 234 mm
Width: 156 mm
Thickness: 16 mm
Weight
547 gr
ISBN-13
978-1-78966-801-8 (9781789668018)
Schweitzer Classification
Other editions
New editions

Book
09/2024
2nd Edition
Kogan Page Ltd
€31.50
Available immediately
Additional editions

Book
03/2021
1st Edition
Kogan Page Ltd
€79.00
Article exhausted; check for reprint
Person
Author
Jordan Morrow is known as the "Godfather of Data Literacy", having helped pioneer the field by building one of the world's first data literacy programs and driving thought leadership. He is also the founder and CEO of Bodhi Data. Morrow is a global trailblazer in the world of data literacy and enjoys his time traveling the world speaking and/or helping companies. He served as the Chair of the Advisory Board for The Data Literacy Project, has spoken at numerous conferences around the world, and is an active voice in the data and analytics community. He has also helped companies and organizations around the world, including the United Nations, build and understand data literacy. Morrow is based near Salt Lake City, Utah and is the author of three books: Be Data Literate, Be Data Driven, and Be Data Analytical, all published by Kogan Page.
Content
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- Chapter - 01: The world of data;
- Chapter - 02: The four levels of analytics;
- Chapter - 03: Defining data literacy;
- Chapter - 04: The data literacy umbrella;
- Chapter - 05: Reading and speaking the language of data;
- Chapter - 06: Combining data literacy and the four levels of analytics;
- Chapter - 07: The steps of data literacy learning;
- Chapter - 08: The three Cs of data literacy;
- Chapter - 09: Data informed decision-making;
- Chapter - 10: Data literacy and data and analytical strategy;
- Chapter - 11: Begin your data and analytics journey;