
The Qualcomm Equation
How a Fledgling Telecom Company Forged a New Path to Big Profits and Market Dominance
Mock(Author)
Amacom (Publisher)
Published on 4. March 2005
Book
Hardback
266 pages
978-0-8144-0818-6 (ISBN)
Description
How did a small, unknown company like Qualcomm manage to storm the wireless industry and grow into a multibillion dollar powerhouse in less than a decade? The Qualcomm Equation provides an in-depth look at Qualcomm's business model, as well as chronicling the exciting early history of the company. Readers will gain insight into the methods Qualcomm used to license a growing list of patents for profit, and learn from the key business strategies that enabled Qualcomm to leapfrog the competition.
More details
Language
English
Place of publication
New York
United States
Illustrations
Illustrations
Dimensions
Height: 236 mm
Width: 163 mm
Thickness: 26 mm
Weight
548 gr
ISBN-13
978-0-8144-0818-6 (9780814408186)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Person
Dave Mock is a practicing engineer and consultant to the telecommunications industry, and has written extensively for online and print publications, including The Motley Fool, The Feature, and Unstrung.