The Total Look
The Style Guide for Hair and Make-up Professionals
Published on 5. May 2000
Book
Paperback/Softback
232 pages
978-0-333-69948-5 (ISBN)
Description
Image matters, so do looks and the art of looking good. In society we respond to first impressions. Although beauty is more than skin deep we seek out people of beauty and those with style appeal. This is a style guide for hair and make up professionals who want to develop their skills as advisers, designers and artists. It also explores how to develop a client's style potential and looks. It explains how to assess the client, her needs and then contribute to composing and creating looks that are aesthetically suitable and technically sound. Recognising the importance of creating quality images for PR, editorial or advertising purposes, Ian Mistlin explains how to develop photographic imagery and concludes with a gallery of images and insights from contributing artists.
More details
Series
Language
English
Place of publication
Andover
United Kingdom
Publishing group
Cengage Learning EMEA
Illustrations
colour and b&w illustrations
Dimensions
Height: 276 mm
Width: 219 mm
Weight
711 gr
ISBN-13
978-0-333-69948-5 (9780333699485)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Person
IAN MISTLIN draws on a wealth of expertise and a unique blend of expertise as a former stylist and manager with Vidal Sassoon; as a session hair and make-up artist and as an image consultant. He is the author of How to Win Clients and Interpret Their Needs. He now divides his time as a management and learning consultant, offering bespoke consultancy services, training and development.
Content
Introduction - Structure of the Book - A Journey Plan - PART 1: APPEARANCE AND IMAGE MATTERS - PART 2: ENHANCING YOUR ROLE - Style Composers and Creators - Developing Your Creativity and Creative Thinking - Developing Your Aesthetic Appreciation - PART 3: IMPROVING YOUR TECHNICAL UNDERSTANDING - Colour - Body Colouring and Pigments - PART 4: CONDUCTING A TOTAL DESIGN ANALYSIS - Assessing your Client - Assessing the Head, Face and Body - Assessing a Client's Colour Profile - Assessing the Material Properties of Hair - Assessing the Material Properties of Skin - PART 5: CONTRIBUTING TO COMPOSING A TOTAL LOOK - Hair - Design and Style Recommendations - Make-up Selection - PART 6: CONTRIBUTING TO CREATING A TOTAL LOOK - Mastering Make-up - Finishing Hair - PART 7: DEVELOPING YOUR PHOTOGRAPHIC IMAGERY - Evolving your Ideas and Imagery - Planning a Photo Session - The Shoot - Fashion Styling for Make-overs - PART 8: IT'S A WRAP