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Consumer Behavior
MOWEN(Author)
Pearson Education (US) (Publisher)
4th Edition
Published on 19. January 1995
Book
Paperback/Softback
978-0-13-320987-7 (ISBN)
Article exhausted; check for reprint
More details
Edition
4th edition
Language
English
Place of publication
Upper Saddle River
United States
Target group
College/higher education
Professional and scholarly
Dimensions
Height: 250 mm
Width: 200 mm
Weight
1385 gr
ISBN-13
978-0-13-320987-7 (9780133209877)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Other editions
New editions
Book
08/1997
5th Edition
Pearson
€43.32
Article is exhausted; no reprint