
Lifestyle Journalism
Barry Lowe(Author)
Focal Press
Published on 31. January 2003
Book
Paperback/Softback
256 pages
978-0-240-51674-5 (ISBN)
Description
The author provides a broad and detailed introduction to the popular genre of lifestyle journalism, including an overview of the various markets and subjects (such as sport, home-making, health, travel, arts and culture) of lifestyle publications (on- and off-line), TV and radio programmes. From this approach to the subject you should learn how to conceptualize and pitch suitable story ideas, conduct effective interviews with experts in specific fields and research and write features, news items, reviews and listings. You should also gain an understanding of producing lifestyle programmes for television and radio and pages for lifestyle websites, as well as strategizing for lifestyle media outlets in terms of market/audience, advertizing and content.
More details
Language
English
Place of publication
Oxford
United Kingdom
Publishing group
Elsevier Science & Technology
Target group
College/higher education
Illustrations
20 b&w photographs, 50 line drawings
Dimensions
Height: 246 mm
Width: 189 mm
ISBN-13
978-0-240-51674-5 (9780240516745)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Content
Introduction to lifestyle journalism; writing style and strategy; ideas generating; research; interviewing; constructing articles for print publications; producing lifestyle radio programmes; producing lifestyle television; producing content for lifestyle websites and multimedia products; lifestyle genres - leisure, hobbies; sports and colecting; health, fitness and well-being; home and garden; travel; arts and culture; age group specific interests.