Principles of Marketing
Pearson Education (US) (Publisher)
6th Edition
Published on 1. October 1993
Book
Hardback
712 pages
978-0-13-030560-2 (ISBN)
Article exhausted; check different version
More details
Series
Edition
6th edition
Language
English
Place of publication
Upper Saddle River
United States
Target group
College/higher education
Professional and scholarly
Dimensions
Height: 210 mm
Width: 185 mm
Weight
1834 gr
ISBN-13
978-0-13-030560-2 (9780130305602)
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Schweitzer Classification
Other editions
New editions
KOTLER | Armstrong
The Principles of Marketing
Book
01/1996
7th Edition
Pearson Education (US)
€35.90
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