Speaking with a Purpose
8th Edition
Published on 12. February 2009
Book
Paperback/Softback
192 pages
978-0-205-62492-8 (ISBN)
Description
Speaking with a Purposeprovides readers with the "nuts and bolts" needed to become effective public speakers.
Intentionally brief, this book allows the reader to concentrate on the preparation, practice, and presentation of their speeches without getting bogged down by theoretical discussions. The focus on purpose and audience response, which incorporates consideration of cultural diversity, helps readers identify ways to make their speeches more effective. Highly popular and practical, the Eighth Edition is the best of the brief books available on the subject.
Intentionally brief, this book allows the reader to concentrate on the preparation, practice, and presentation of their speeches without getting bogged down by theoretical discussions. The focus on purpose and audience response, which incorporates consideration of cultural diversity, helps readers identify ways to make their speeches more effective. Highly popular and practical, the Eighth Edition is the best of the brief books available on the subject.
More details
Edition
8th edition
Language
English
Place of publication
New York
United States
Publishing group
Taylor & Francis Inc
Target group
College/higher education
Dimensions
Height: 229 mm
Width: 152 mm
Weight
263 gr
ISBN-13
978-0-205-62492-8 (9780205624928)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
New editions
Arthur Koch | Jason Schmitt
Speaking with a Purpose
Book
04/2013
9th Edition
Routledge
€80.75
Article exhausted; check different version
Previous edition
Arthur Koch
Speaking With a Purpose
Book
04/2006
7th Edition
Routledge
Unfortunately, price unknown
Article exhausted; check for reprint
Content
Preface
1. Speech Communication
The Communicative Act
Communication Breakdown
Listening
Getting Started
Projecting Confidence
The Truth About Nervousness
How to Develop Self-Confidence
Visual Imagery for Confidence in Public Speaking
A Script for Using Visual Imagery to Develop Confidence in Speaking
Ethics in Communication
Exercises
Speech Assisgnments
2. Audience Analysis
Who Exactly Is My Audience?
What Response Can I Reasonably Expect from My Audience?
Will My Audience Find This Subject Useful?
Will My Audience Find This Subject Interesting?
What Is My Audience's Knowledge of My Subject?
What Demographic Characteristics Should I Consider about My Audience?
Is My Audience's Attitude Favorable, Indifferent, or Opposed?
3. Determine Your Purpose and Subject
Selecting a Subject
Specific Purpose
The Central Idea
4. The Introduction and Conclusion
Objectives of Introductions
Attention Step in Introductions
Types of Conclusions
Sample Full-Sentence Outline for a Speech to Instruct
Bibliography
5. Gathering Supportive Material
Personal Experience and Knowledge.
Clustering
The Library
The Librarian
The Computerized Catalog
Electronic Resources
The Internet
Ethics in Using the Internet
The World Wide Web
E-Mail
Telnet
Usenet
Interviewing
Taking Notes
Bibliography
An Article in a Periodical
A Book
6. Supporting Your Ideas
Examples
Explanation
Statistics
Testimony
Comparison and Contrast
Visual Aids
Computer Generated Visual Aids
Combined Supports
7. Preparing the Content of Your Speech
Organizing Your Speech
Planning the Body
Outlining Your Speech
Body of Speech
Transitions
8. Delivering Your Speech
Impromptu Speeches
Manuscript Speeches
Memorized Speeches
Extemporaneous Speeches
Nonverbal Communication
Effective Word Choice
Interestingness
Appropriateness
Extemporaneous Method
Sample Delivery Outline
Using Note Cards
Practicing the Speech
Delivery Distractions
Delivery Pitfalls
9. Informing
Demonstration Speeches
Description Speeches
Expository Speeches
Guidelines for Informative Speaking
Sample Speech to Inform
10. Persuasion
Persuasion Defined
Deductive Reasoning
Inductive Reasoning
Other Forms of Reasoning
Fallacies
Types of Persuasive Speeches
Sample Speech to Convince
Sample Speech to Reinforce
11. Group Communication
The Functions of Discussion
Types of Discussion
Participating in Discussion
Moderating the Discussion
A Pattern for Problem Solving
Evaluating Discussions
Using Case Problems
Index
1. Speech Communication
The Communicative Act
Communication Breakdown
Listening
Getting Started
Projecting Confidence
The Truth About Nervousness
How to Develop Self-Confidence
Visual Imagery for Confidence in Public Speaking
A Script for Using Visual Imagery to Develop Confidence in Speaking
Ethics in Communication
Exercises
Speech Assisgnments
2. Audience Analysis
Who Exactly Is My Audience?
What Response Can I Reasonably Expect from My Audience?
Will My Audience Find This Subject Useful?
Will My Audience Find This Subject Interesting?
What Is My Audience's Knowledge of My Subject?
What Demographic Characteristics Should I Consider about My Audience?
Is My Audience's Attitude Favorable, Indifferent, or Opposed?
3. Determine Your Purpose and Subject
Selecting a Subject
Specific Purpose
The Central Idea
4. The Introduction and Conclusion
Objectives of Introductions
Attention Step in Introductions
Types of Conclusions
Sample Full-Sentence Outline for a Speech to Instruct
Bibliography
5. Gathering Supportive Material
Personal Experience and Knowledge.
Clustering
The Library
The Librarian
The Computerized Catalog
Electronic Resources
The Internet
Ethics in Using the Internet
The World Wide Web
Telnet
Usenet
Interviewing
Taking Notes
Bibliography
An Article in a Periodical
A Book
6. Supporting Your Ideas
Examples
Explanation
Statistics
Testimony
Comparison and Contrast
Visual Aids
Computer Generated Visual Aids
Combined Supports
7. Preparing the Content of Your Speech
Organizing Your Speech
Planning the Body
Outlining Your Speech
Body of Speech
Transitions
8. Delivering Your Speech
Impromptu Speeches
Manuscript Speeches
Memorized Speeches
Extemporaneous Speeches
Nonverbal Communication
Effective Word Choice
Interestingness
Appropriateness
Extemporaneous Method
Sample Delivery Outline
Using Note Cards
Practicing the Speech
Delivery Distractions
Delivery Pitfalls
9. Informing
Demonstration Speeches
Description Speeches
Expository Speeches
Guidelines for Informative Speaking
Sample Speech to Inform
10. Persuasion
Persuasion Defined
Deductive Reasoning
Inductive Reasoning
Other Forms of Reasoning
Fallacies
Types of Persuasive Speeches
Sample Speech to Convince
Sample Speech to Reinforce
11. Group Communication
The Functions of Discussion
Types of Discussion
Participating in Discussion
Moderating the Discussion
A Pattern for Problem Solving
Evaluating Discussions
Using Case Problems
Index