Speaking With a Purpose
7th Edition
Published on 7. April 2006
Book
Paperback/Softback
192 pages
978-0-205-46704-4 (ISBN)
Description
Speaking with a Purpose provides the reader with the "nuts and bolts" needed to become effective public speakers. Intentionally brief, this text allows the reader to concentrate on the preparation, practice, and presentation of their speeches without getting bogged down by theoretical discussions. The focus on purpose and audience response, which incorporates consideration of cultural diversity, helps the reader identify ways to make their speeches more effective. Highly popular and practical, this is the best of the brief books available on the subject.
More details
Edition
7th edition
Language
English
Place of publication
New York
United States
Publishing group
Taylor & Francis Inc
Target group
Professional and scholarly
Dimensions
Height: 229 mm
Width: 152 mm
Weight
259 gr
ISBN-13
978-0-205-46704-4 (9780205467044)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
New editions
Arthur Koch
Speaking with a Purpose
Book
02/2009
8th Edition
Routledge
Unfortunately, price unknown
No shipping information available
Previous edition
Arthur Koch
Speaking with a Purpose
Book
11/2003
6th Edition
Routledge
Unfortunately, price unknown
Article exhausted; check for reprint
Content
Preface.
1. The Communicative Act
Communication Breakdown
Listening
Barriers to Listening
Ways to Improve Listening
Note-Taking Tips
Say Something Worthwhile
Projecting Confidence
The Truth About Nervousness
How to Develop Self-Confidence
Ethics in Communication
2. Audience Analysis.
Who Exactly Is My Audience?
What Response Can I Reasonably Expect from My Audience?
Will My Audience Find This Subject Useful?
Will My Audience Find This Subject Interesting?
What Is My Audience's Knowledge of My Subject?
What Demographic Characteristics Should I Consider about My Audience?
Is My Audience's Attitude Favorable, Indifferent, or Opposed?
An Opposed Audience
Audience Analysis Forms
3. Determine Your Purpose and Subject.
Selecting a Subject.
Specific Purpose.
The Central Idea.
4. The Introduction and Conclusion.
Objectives of Introductions.
Attention Step in Introductions.
Types of Conclusions.
Sample Full-Sentence Outline for a Speech to Instruct.
5. Gathering Supportive Material.
Personal Experience and Knowledge.
Clustering.
The Library.
The Librarian.
Electronic Services.
The Internet.
Ethics in Using the Internet.
The World Wide Web.
E-Mail.
Telnet.
Usenet.
Interviewing.
Taking Notes.
Bibliography.
6. Supporting Your Ideas.
Examples.
Explanation.
Statistics.
Testimony.
Comparison and Contrast.
Visual Aids.
Computer Generated Visual Aids.
Combined Supports.
7. Preparing the Content of Your Speech.
Organizing Your Speech.
Planning the Body.
Decide on Main Points.
Arranging Central Idea and Main Points.
Outlining Your Speech.
Body of Speech.
Transitions.
8. Delivering Your Speech.
Impromptu Speeches.
Manuscript Speeches.
Memorized Speeches.
Extemporaneous Speeches.
Nonverbal Communication.
Kinesics.
Paralanguage.
Effective Word Choice.
Interestingness.
Appropriateness.
Extemporaneous Method.
Sample Delivery Outline.
Using Note Cards.
Practicing the Speech.
Delivery Distractions.
Delivery Pitfalls.
9. Informing.
Demonstration Speeches.
Description Speeches.
Expository Speeches.
Guidelines for Informative Speaking.
Sample Speech to Inform.
10. Persuasion.
Persuasion Defined.
Personal Proof.
Psychological Proof.
Logical Proof.
Deductive Reasoning.
Inductive Reasoning.
Other Forms of Reasoning.
Fallacies.
Types of Persuasive Speeches.
Sample Speech to Inform.
11. Group Communication.
The Functions of Discussion.
Types of Discussion.
Participating in Discussion.
Moderating the Discussion.
A Pattern for Problem Solving.
Evaluating Discussions.
Using Case Problems.
Index.
1. The Communicative Act
Communication Breakdown
Listening
Barriers to Listening
Ways to Improve Listening
Note-Taking Tips
Say Something Worthwhile
Projecting Confidence
The Truth About Nervousness
How to Develop Self-Confidence
Ethics in Communication
2. Audience Analysis.
Who Exactly Is My Audience?
What Response Can I Reasonably Expect from My Audience?
Will My Audience Find This Subject Useful?
Will My Audience Find This Subject Interesting?
What Is My Audience's Knowledge of My Subject?
What Demographic Characteristics Should I Consider about My Audience?
Is My Audience's Attitude Favorable, Indifferent, or Opposed?
An Opposed Audience
Audience Analysis Forms
3. Determine Your Purpose and Subject.
Selecting a Subject.
Specific Purpose.
The Central Idea.
4. The Introduction and Conclusion.
Objectives of Introductions.
Attention Step in Introductions.
Types of Conclusions.
Sample Full-Sentence Outline for a Speech to Instruct.
5. Gathering Supportive Material.
Personal Experience and Knowledge.
Clustering.
The Library.
The Librarian.
Electronic Services.
The Internet.
Ethics in Using the Internet.
The World Wide Web.
E-Mail.
Telnet.
Usenet.
Interviewing.
Taking Notes.
Bibliography.
6. Supporting Your Ideas.
Examples.
Explanation.
Statistics.
Testimony.
Comparison and Contrast.
Visual Aids.
Computer Generated Visual Aids.
Combined Supports.
7. Preparing the Content of Your Speech.
Organizing Your Speech.
Planning the Body.
Decide on Main Points.
Arranging Central Idea and Main Points.
Outlining Your Speech.
Body of Speech.
Transitions.
8. Delivering Your Speech.
Impromptu Speeches.
Manuscript Speeches.
Memorized Speeches.
Extemporaneous Speeches.
Nonverbal Communication.
Kinesics.
Paralanguage.
Effective Word Choice.
Interestingness.
Appropriateness.
Extemporaneous Method.
Sample Delivery Outline.
Using Note Cards.
Practicing the Speech.
Delivery Distractions.
Delivery Pitfalls.
9. Informing.
Demonstration Speeches.
Description Speeches.
Expository Speeches.
Guidelines for Informative Speaking.
Sample Speech to Inform.
10. Persuasion.
Persuasion Defined.
Personal Proof.
Psychological Proof.
Logical Proof.
Deductive Reasoning.
Inductive Reasoning.
Other Forms of Reasoning.
Fallacies.
Types of Persuasive Speeches.
Sample Speech to Inform.
11. Group Communication.
The Functions of Discussion.
Types of Discussion.
Participating in Discussion.
Moderating the Discussion.
A Pattern for Problem Solving.
Evaluating Discussions.
Using Case Problems.
Index.