
The Search for Survival
Lessons from Disruptive Technologies
Henry C. Lucas Jr.(Author)
Praeger Publishers Inc
Published on 6. June 2012
Book
Hardback
256 pages
978-1-4408-0277-5 (ISBN)
Description
Ideal for business students, business managers, and corporate senior executives, this book distills the lessons learned from the disasters that have befallen companies that were unable to cope with disruptive technologies.
In recent decades, technology has changed rapidly to the point that it can very quickly affect a seemingly impregnable company or industry. Unexpected technological developments enable innovators to offer new products and services that threaten incumbents. In order to survive, existing firms must be able to see a disruption on the horizon and figure out how to respond.
The Search for Survival: Lessons from Disruptive Technologies examines organizations that failed to develop a strategy for coping with a technological disruption and have suffered greatly or even gone out of business. The first chapter presents a model of how firms can respond to and hopefully survive a disruptive technology. Each following chapter focuses on firms that have failed to survive or whose future is in doubt, accompanied by an extensive, detailed discussion of the lessons learned from each company or field's failings, covering examples from industries such as recorded music, book publishing, video, newspaper, and higher education.
In recent decades, technology has changed rapidly to the point that it can very quickly affect a seemingly impregnable company or industry. Unexpected technological developments enable innovators to offer new products and services that threaten incumbents. In order to survive, existing firms must be able to see a disruption on the horizon and figure out how to respond.
The Search for Survival: Lessons from Disruptive Technologies examines organizations that failed to develop a strategy for coping with a technological disruption and have suffered greatly or even gone out of business. The first chapter presents a model of how firms can respond to and hopefully survive a disruptive technology. Each following chapter focuses on firms that have failed to survive or whose future is in doubt, accompanied by an extensive, detailed discussion of the lessons learned from each company or field's failings, covering examples from industries such as recorded music, book publishing, video, newspaper, and higher education.
More details
Language
English
Place of publication
United States
Publishing group
Bloomsbury Publishing Plc
Target group
Professional and scholarly
Dimensions
Height: 240 mm
Width: 161 mm
Thickness: 19 mm
Weight
555 gr
ISBN-13
978-1-4408-0277-5 (9781440802775)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Additional editions

E-Book
06/2012
1st Edition
Praeger Publishers Inc
€55.99
Available for download

E-Book
06/2012
1st Edition
Praeger Publishers Inc
€55.99
Available for download
Person
Henry C. Lucas, Jr., PhD, is Robert H. Smith Professor of Information systems at the Robert H. Smith School of Business at the University of Maryland. He has previously been on the faculty at New York University and Stanford University. He obtained his bachelor's degree from Yale University and his master's degree and doctorate from Massachusetts Institute of Technology. His published works include Praeger's Inside the Future: Surviving the Technology Revolution and Beware the Winner's Curse: Victories that Can Sink You and Your Company.
Content
Preface
Acknowledgments
ONE: On the Nature of Survival
TWO: Kodak Misses Its Moment
THREE: The New York Stock Exchange: Protecting a Way of Life
FOUR: Blockbuster vs. Netflix: Digital Trumps Physical
FIVE: Video Content: Who Creates It, Who Owns It, and Who Distributes It?
SIX: Newspapers: All the News That's Fit to Browse
SEVEN: Books: Hardcover, Paperback, or No-Cover?
EIGHT: The Recorded Music Industry Fights the Future
NINE: Education, the Industry
TEN: Temptation: Technology Facilitates Risky Business
ELEVEN: The Dictator Business: The Threat from Social Networks
TWELVE: Moving Things: Winners and Losers
THIRTEEN: Survivor Tales
FOURTEEN: Danger Ahead
FIFTEEN: Strategies for Survival
Appendix
Index
Acknowledgments
ONE: On the Nature of Survival
TWO: Kodak Misses Its Moment
THREE: The New York Stock Exchange: Protecting a Way of Life
FOUR: Blockbuster vs. Netflix: Digital Trumps Physical
FIVE: Video Content: Who Creates It, Who Owns It, and Who Distributes It?
SIX: Newspapers: All the News That's Fit to Browse
SEVEN: Books: Hardcover, Paperback, or No-Cover?
EIGHT: The Recorded Music Industry Fights the Future
NINE: Education, the Industry
TEN: Temptation: Technology Facilitates Risky Business
ELEVEN: The Dictator Business: The Threat from Social Networks
TWELVE: Moving Things: Winners and Losers
THIRTEEN: Survivor Tales
FOURTEEN: Danger Ahead
FIFTEEN: Strategies for Survival
Appendix
Index