How to Do Everything with Your eBay Business, Second Edition
2nd Edition
Published on 16. July 2005
Book
Paperback/Softback
496 pages
978-0-07-226164-6 (ISBN)
Description
This user-friendly book shows you how to turn the satisfaction and excitement of eBay sales into a lucrative small business--and possibly even a full-time job! Find out how to establish a seller's account, post attention-getting auction listings, and build confidence among bidders. Author Greg Holden explains how to apply the secrets of successful brick and mortar businesses to the online world. After learning the ropes, you'll find out how to boost sales with techniques such as no-reserve selling and "buy it now" pricing. Plus--tips for locating inventory, implementing marketing plans, and getting free advertising are revealed.
More details
Edition
2nd edition
Language
English
Place of publication
New York
United States
Publishing group
McGraw-Hill Education - Europe
Product notice
Paperback (trade)
Unsewn / adhesive bound
Illustrations
140 Illustrations
Dimensions
Height: 233 mm
Width: 188 mm
Thickness: 25 mm
Weight
789 gr
ISBN-13
978-0-07-226164-6 (9780072261646)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Previous edition
Greg Holden
How to Do Everything with Your eBay Business
Book
05/2003
Osborne/McGraw-Hill
€18.59
Article exhausted; check for reprint
Person
McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide
Content
PART I: GET STARTED WITH EBAY; Ch. 1: Become an eBay Auction Expert; Ch. 2: Start Selling with eBay; Ch. 3: Become an eBay Auctioneer; PART II: IMPROVE YOUR COMPETITIVE EDGE; Ch. 4: Tips and Strategies for Online Sellers; Ch. 5: Spruce Up Your Auction Presentation; Ch. 6: Manage Multiple Auctions; Ch. 7: Create Your Own Web Pages; Ch. 8: Create Digital Images that Sell; PART III: BUSINESS PRACTICES FOR EBAY; Ch. 9: Accept Payments and Serve Your Customers; Ch. 10: Make Sure Your Goods Reach Their Destination; Ch. 11: Meet Other Auction Hounds; PART IV: SELL SPECIALTY ITEMS ON EBAY; Ch. 12: Drive Home the Deal on eBay Motors; Ch. 13: Auction Off Business Goods and Services; Ch. 14: Fix Your Price on Half.com; Ch. 15: Get Top Dollar on Sothebys.com; Ch. 16: Protect Yourself and Your Customers; Ch. 17: Fulfill Your Accounting and Tax Requirements; PART V: KEEP YOUR EBAY BUSINESS RUNNING SMOOTHLY; Ch. 18: Keep Your eBay Business Legal; Ch. 19: What to Do in Case of Trouble; Appendix: An eBay Glossary.