Consumer Behavior
4th Edition
Published in January 1989
Book
Paperback/Softback
768 pages
978-0-256-09864-8 (ISBN)
More details
Edition
4th Revised edition
Language
English
Place of publication
New York
United States
Publishing group
McGraw-Hill Education - Europe
Target group
Adult education
Edition type
Revised edition
Dimensions
Height: 186 mm
Width: 123 mm
ISBN-13
978-0-256-09864-8 (9780256098648)
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Schweitzer Classification