Consumer Behavior
Building Marketing Strategy
Del I. Hawkins(Author)
Irwin/McGraw-Hill (Publisher)
11th Edition
Published on 31. January 2010
Book
Hardback
778 pages
978-0-07-338110-7 (ISBN)
More details
Edition
11th ed.
Language
English
Place of publication
United States
Product notice
sewn/stitched
Cloth over boards
Dimensions
Height: 305 mm
Width: 216 mm
Weight
5 gr
ISBN-13
978-0-07-338110-7 (9780073381107)
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Schweitzer Classification