Multivariate Data Analysis
International Edition
6th Edition
Published on 15. October 2007
Book
Paperback/Softback
928 pages
978-0-13-228139-3 (ISBN)
Description
For graduate-level courses in Marketing Research, Research Design and Data Analysis.
Multivariate Data Analysis provides an applications-oriented introduction to multivariate data analysis for the nonstatistician by focusing on the fundamental concepts that affect the use of specific techniques.
Multivariate Data Analysis provides an applications-oriented introduction to multivariate data analysis for the nonstatistician by focusing on the fundamental concepts that affect the use of specific techniques.
More details
Edition
6th edition
Language
English
Place of publication
United States
Publishing group
Pearson Education (US)
Target group
Professional and scholarly
Dimensions
Height: 254 mm
Width: 204 mm
Thickness: 30 mm
Weight
1580 gr
ISBN-13
978-0-13-228139-3 (9780132281393)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
New editions
Book
03/2009
7th Edition
Pearson Education (US)
€181.97
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Content
Chapter 1: IntroductionChapter 2: Examining Your Data
Chapter 3: Factor Analysis
Chapter 4: Regression
Chapter 5: Multiple Discriminant Analysis
Chapter 6: Manova
Chapter 7: Conjoint Analysis
Chapter 8: Cluster Analysis
Chapter 9: MDS
Chapter 10: Structural Equation Modeling: An Introduction
Chapter 11: SEM: Confirmatory Factor Analysis
Chapter 12: SEM: Testing A Structural Model
Chapter 3: Factor Analysis
Chapter 4: Regression
Chapter 5: Multiple Discriminant Analysis
Chapter 6: Manova
Chapter 7: Conjoint Analysis
Chapter 8: Cluster Analysis
Chapter 9: MDS
Chapter 10: Structural Equation Modeling: An Introduction
Chapter 11: SEM: Confirmatory Factor Analysis
Chapter 12: SEM: Testing A Structural Model