Telecommunications
An Introduction to Electronic Media
9th Edition
Published on 1. July 2005
Book
Paperback/Softback
544 pages
978-0-07-298114-8 (ISBN)
More details
Edition
9th Revised edition
Language
English
Place of publication
London
United Kingdom
Publishing group
McGraw-Hill Education - Europe
Target group
College/higher education
Professional and scholarly
Edition type
Revised edition
Dimensions
Width: 185 mm
ISBN-13
978-0-07-298114-8 (9780072981148)
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Schweitzer Classification
Content
Table of Contents: Prologue: The Significance of Telecommunications Part I Electronic Media Forms 1 Radio 2 Broadcast Television 3 Cable and Satellite Television 4 Movies 5 The Internet 6 Other Forms of Telecommunications 7 International Electronic Media Part II Electronic Media Functions 8 Business Practices 9 Programs 10 Laws and Regulations 11 Ethics and Effects 12 Advertising 13 Audience Feedback 14 Production, Distribution, and Exhibition Epilogue Careers in Telecommunications