How to Get Inside Someone's Mind and Stay There
The Small Business Owner's Guide to Content Marketing and Effective Message Creation
Published on 30. April 2018
Book
Paperback/Softback
184 pages
978-1-948198-45-5 (ISBN)
Description
Exploring and demystifying content marketing and providing proven and practical strategies for promotion and profit, How to Get Inside Someone's Mind and Stay There is for business owners, managers, and anyone with a need to market a product, a service, or even themselves! In this book, you will learn: how to identify your ideal customer; how to identify and create your key marketing messages; the right way to be remembered; and how to write for impact, engagement, and action.
More details
Language
English
Place of publication
Sterling Forest
United States
Target group
Professional and scholarly
Dimensions
Height: 229 mm
Width: 152 mm
Thickness: 10 mm
Weight
279 gr
ISBN-13
978-1-948198-45-5 (9781948198455)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Additional editions
Jacky Fitt
How to Get Inside Someone's Mind and Stay There
The Small Business Owner's Guide to Content Marketing and Effective Message Creation
E-Book
04/2018
Business Expert Press
€13.49
Available for download
Person
Jacky Fitt, trained in theatre design at the Royal Welsh College of Music and Drama, worked in theatre, film, and TV production before picking up a pen full time. Today, an experienced copywriter, award-winning author, and editor, Jacky is the co-director of The Big Ideas Collective, a TEDx speaker, and fellow of the Royal Society of Arts. Collaborating with entrepreneurs, business owners, individuals, and organizations to promote their ideas, services, and products, Jacky helps people make words work hard for them and their bottom line both in print and online.