Cambridge IGCSE (R) Business Studies Coursebook with CD-ROM
3rd Edition
Published on 29. May 2014
Book
Mixed media product
375 pages
978-1-107-68025-8 (ISBN)
Description
This revised set of resources for Cambridge IGCSE Business Studies syllabus 0450 (and Cambridge O Level Business Studies syllabus 7115) is thoroughly updated for the latest syllabus for first examinations from 2015. Written by experienced teachers, the Coursebook provides comprehensive coverage of the syllabus. Accessible language combined with the clear, visually-stimulating layout makes this an ideal resource for the course. Questions and explanation of key terms reinforce knowledge; different kinds of activities build application, analytical and evaluation skills; case studies contextualise the content making it relevant to the international learner. It provides thorough examination support for both papers with questions at the end of each chapter and an extensive case study at the end of each unit. The CD-ROM contains revision aids, further questions and activities. A Teachers CD-ROM is also available.
More details
Series
Edition
3rd Revised edition
Language
English
Place of publication
Cambridge
United Kingdom
Target group
Primary & secondary/elementary & high school
Edition type
Revised edition
Illustrations
Worked examples or Exercises
Dimensions
Height: 277 mm
Width: 218 mm
Thickness: 15 mm
Weight
960 gr
ISBN-13
978-1-107-68025-8 (9781107680258)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
New editions
Mark Fisher | Medi Houghton | Veenu Jain
Cambridge IGCSE (R) and O Level Business Studies Revised Coursebook
Book
05/2018
3rd Edition
Cambridge University Press
€42.00
Shipment within 15-20 days
Previous edition
Chris J. Nuttall | Medi Houghton
Cambridge IGCSE Business Studies Coursebook with CD-ROM
Book
07/2010
2nd Edition
Cambridge University Press
€28.42
Article exhausted; check for reprint
Content
Introduction; Section 1: Understanding business activity; 1. Business activity; 2. Classification of businesses; 3. Enterprise, business growth and size; 4. Types of business organisation; 5. Business objectives and stakeholder objectives; Section 2: People in business; 6. Motivating workers; 7. Organisation and management; 8. Recruitment, selection and training of workers; 9. Internal and external communication; Section 3: Marketing; 10. Marketing, competition and the customer; 11. Market research; 12. Marketing mix: product and price; 13. Marketing mix: place and promotion; 14. Marketing strategy; Section 4: Operations management; 15. Production of goods and services; 16. Costs, scale of production and break-even analysis; 17. Achieving quality production; 18. Location decisions; Section 5: Financial information and decisions; 19. Business finance: needs and sources; 20. Cash-flow forecasting and working capital; 21. Income statements; 22. Balance sheets; 23. Analysis of accounts; Section 6: External influences on business activity; 24. Government economic objectives and policies; 25. Environmental and ethical issues; 26. Business and the international economy; 27. Exam skills and techniques; Glossary; Index