Sustainable and Collaborative Tourism in a Digital World
Published on 1. April 2021
Book
Paperback/Softback
256 pages
978-1-911635-77-2 (ISBN)
Description
This book features a selection of the best papers presented during the 8th ATMC (Advances in Tourism Marketing Conference) of 2019.
With contributions from internationally regarded academic experts, this edited collection addresses two major challenges for the tourism industry. Firstly, the criticism that tourism marketing is exploitative and fuels hedonistic consumerism. This volume seeks to illustrate that marketing skills and techniques can also be used for the good purposes, by understanding market needs, designing more sustainable products and identifying more persuasive methods of communication to transform tourist unsustainable behaviours. The contributions in this volume present theories, methods and results for enhancing such techniques for more sustainable marketing.
Secondly, the challenge of new and growing collaborative business models, with champions as Airbnb or Uber, that are often presented as more sustainable than traditional ones, as they empower ordinary people and promote the shared use of resources. This volume explores how sharing practices in business raises new social challenges and the ethical questions that arise as a consequence.
Sustainable and Collaborative Tourism in a Digital World offers discussion and insights from some of the world experts in the area as to how tourism marketing can evolve and advance to rise-up to these new challenges and opportunities.
Part of the Advances in Tourism Marketing Series - a series of cutting-edge research-informed edited books that introduce the reader to a range of contemporary marketing phenomena in the domain of travel and tourism. Series editors: Alan Fyall, UCF, USA, Metin Kozak, Dokuz Eylul University, Turkey and Antonia Correia, Universidade do Algarve, Portugal.
With contributions from internationally regarded academic experts, this edited collection addresses two major challenges for the tourism industry. Firstly, the criticism that tourism marketing is exploitative and fuels hedonistic consumerism. This volume seeks to illustrate that marketing skills and techniques can also be used for the good purposes, by understanding market needs, designing more sustainable products and identifying more persuasive methods of communication to transform tourist unsustainable behaviours. The contributions in this volume present theories, methods and results for enhancing such techniques for more sustainable marketing.
Secondly, the challenge of new and growing collaborative business models, with champions as Airbnb or Uber, that are often presented as more sustainable than traditional ones, as they empower ordinary people and promote the shared use of resources. This volume explores how sharing practices in business raises new social challenges and the ethical questions that arise as a consequence.
Sustainable and Collaborative Tourism in a Digital World offers discussion and insights from some of the world experts in the area as to how tourism marketing can evolve and advance to rise-up to these new challenges and opportunities.
Part of the Advances in Tourism Marketing Series - a series of cutting-edge research-informed edited books that introduce the reader to a range of contemporary marketing phenomena in the domain of travel and tourism. Series editors: Alan Fyall, UCF, USA, Metin Kozak, Dokuz Eylul University, Turkey and Antonia Correia, Universidade do Algarve, Portugal.
Reviews / Votes
"... a "one-stop-shop", as it is one of the very few books combining sustainability, collaboration, overtourism and digitalisation.This book is of importance not only because it has combined together four topics (sustainability, overtourism, technology and collaboration) ... but also because it ends with suggesting an important topic for future research, namely, how to restore trust and well-being in the tourism industry after crisis."
Seraphin, H. (2021), "Book review - Sustainable and Collaborative Tourism in a Digital World", Journal of Tourism Futures, Vol. 7 No. 3, pp. 411-412. https://doi.org/10.1108/JTF-09-2021-228
"...a compelling insight into the role that collaboration and digital technologies could play in developing a more sustainable and equitable global tourism industry. The book skilfully responds to current challenges surrounding the impact of Covid-19 on the industry (and recovery strategies therein), without losing sight of the longstanding issues likely to endure post-Covid..." Martin Gannon (2021) Sustainable and collaborative tourism in a digital world, Anatolia, 32:3, 526-528, DOI: 10.1080/13032917.2021.1958448
More details
Series
Language
English
Place of publication
Oxford
United Kingdom
Target group
Professional and scholarly
Illustrations
40 Figures
Dimensions
Height: 234 mm
Width: 156 mm
ISBN-13
978-1-911635-77-2 (9781911635772)
DOI
10.23912/9781911635765-4477
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Persons
Content
Ch 1 Introduction: Collaboration and technology for more sustainable and responsible tourism marketing (Antonia Correia, Alain Decrop)
Part 1: Technology and Value (Co-)creation
Ch 2 Absorptive capacity, co-creation and tourism: A mixed analysis method (Michelle Moraes, Aurea Rodrigues, Antonia Correia and Metin Kozak)
Ch 3 Social interaction in co-creating the tourist experience: An exploratory study of Chinese visitors to Japan (Xing Han, Carolus L.C. Praet and Liyong Wang)
Ch 4 Emotional interactions in festivals: How do consumers build a collective emotional experience? (Nico Didry and Jean-Luc Giannelloni)
Part 2: Platforms and the Collaborative Economy
Ch 5 Collaborative economy in the tourism industry: The new deal for consumers in the European Union (Silvana Canales Gutierrez)
Ch 6 An analysis of meal-sharing reviews to explore serendipity (Marina A. Petruzzi, Aurea Rodrigues, Michelle Moraes and Antonia Correia)
Ch 7 Consumer perception of service quality: The case of Airbnb and Couchsurfing (Marie Dewitte, Jerome Mallarge and Alain Decrop)
Part 3 : Sustainable Tourism Development
Ch 8 Host-tourist interactions and residents' attitudes towards sustainable tourism development (Foad Irani, Ali OEztueren and Arash Akhshik)
Ch 9 Challenges to sustainability in prospective world heritage sites (Sina Kuzuoglu and Stella Kladouvi)
Part 4: Technology, residents and over-tourism
Ch 10 How digital strategy increases overtourism - the case of Barcelona (Stephane Bourliataux Lajoinie, Josep Lluis del Olmo Arriaga and Frederic Dosquet)
Ch 11 Residents' perceptions of cruise tourism in an overcrowded city: The case of Venice (Giacomo Del Chiappa, Francesca Checchinato and Marcello Atzeni)
Ch 12 Place attachment and residents' perceptions of tourism development in small town destinations (Carla Silva, Claudia Seabra, Jose Luis Abrantes, Manuel Reis and Andreia Pereira)
Ch 13 Conclusion: Preparing for the future of travel and tourism in vulnerable times (Alain Decrop, Antonia Correia)
Index
Part 1: Technology and Value (Co-)creation
Ch 2 Absorptive capacity, co-creation and tourism: A mixed analysis method (Michelle Moraes, Aurea Rodrigues, Antonia Correia and Metin Kozak)
Ch 3 Social interaction in co-creating the tourist experience: An exploratory study of Chinese visitors to Japan (Xing Han, Carolus L.C. Praet and Liyong Wang)
Ch 4 Emotional interactions in festivals: How do consumers build a collective emotional experience? (Nico Didry and Jean-Luc Giannelloni)
Part 2: Platforms and the Collaborative Economy
Ch 5 Collaborative economy in the tourism industry: The new deal for consumers in the European Union (Silvana Canales Gutierrez)
Ch 6 An analysis of meal-sharing reviews to explore serendipity (Marina A. Petruzzi, Aurea Rodrigues, Michelle Moraes and Antonia Correia)
Ch 7 Consumer perception of service quality: The case of Airbnb and Couchsurfing (Marie Dewitte, Jerome Mallarge and Alain Decrop)
Part 3 : Sustainable Tourism Development
Ch 8 Host-tourist interactions and residents' attitudes towards sustainable tourism development (Foad Irani, Ali OEztueren and Arash Akhshik)
Ch 9 Challenges to sustainability in prospective world heritage sites (Sina Kuzuoglu and Stella Kladouvi)
Part 4: Technology, residents and over-tourism
Ch 10 How digital strategy increases overtourism - the case of Barcelona (Stephane Bourliataux Lajoinie, Josep Lluis del Olmo Arriaga and Frederic Dosquet)
Ch 11 Residents' perceptions of cruise tourism in an overcrowded city: The case of Venice (Giacomo Del Chiappa, Francesca Checchinato and Marcello Atzeni)
Ch 12 Place attachment and residents' perceptions of tourism development in small town destinations (Carla Silva, Claudia Seabra, Jose Luis Abrantes, Manuel Reis and Andreia Pereira)
Ch 13 Conclusion: Preparing for the future of travel and tourism in vulnerable times (Alain Decrop, Antonia Correia)
Index