The Consumer Revolution
Redressing the Balance
Published on 7. July 1994
Book
Paperback/Softback
256 pages
978-0-340-56731-9 (ISBN)
Description
Explores the many manifestations of consumerism in the 20th century. This is a basic reference book on consumerism and consumer organisations which includes discussions of topics such as consumer rights.
More details
Language
English
Place of publication
London
United Kingdom
Publishing group
Hodder Arnold
Target group
Adult education
Illustrations
15 line illustrations, 10 photographs
Dimensions
Height: 157 mm
Width: 234 mm
Weight
420 gr
ISBN-13
978-0-340-56731-9 (9780340567319)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Content
Overview of consumer issues; the range and activities of consumer organizations; consumer representation; consumer complaints; sources of consumer information; consumer product testing; consumer affairs and the media; the institutional framework (eg Office of Fair Trading, Monopolies and Mergers Commission, regulatory bodies etc); consumer law; civil law; marketing, corporate strategy and the consumer; consumer affairs in business; case studies of good corporate consumer practice; the future; European perspectives.