Small Business Management
Resource Based Approach for the Hospitality and Tourism Industries
Published on 9. October 1997
Book
Paperback/Softback
64 pages
978-0-304-33441-4 (ISBN)
Description
One of a series of resource-based books on hospitality and tourism, this text assumes some previous experience on the part of the student. Functioning as an integrated guide to small business management, it covers business planning, accounts, marketing, staff management, customer relations, cash flow and franchising. Each chapter has review questions, extension questions and practical exercises.
More details
Series
Language
English
Place of publication
London
United Kingdom
Publishing group
Octopus Publishing Group
Target group
Adult education
College/higher education
Dimensions
Height: 295 mm
Width: 210 mm
Weight
200 gr
ISBN-13
978-0-304-33441-4 (9780304334414)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Persons
Content
Small businesses in the UK; public policy for small businesses; small business owners; growth and expansion strategies for small businesses; small business mortality.