Economics of Strategy
3rd Edition
Published on 22. July 2003
Book
Hardback
656 pages
978-0-471-21213-3 (ISBN)
Description
Covering the broad sweep of modern economics and strategy research, this comprehensive book broke new ground in its original edition by applying modern economic principles to study the firm's strategic position. Completely updated and revised, this new edition integrates recent insights from the theory of the firm, industrial organization, and strategy research, while building upon a strong theoretical and empirical foundation familiar to academics working in economics and strategy. New co-author, Scott Schaefer adds his expertise on organizational economics. It includes new chapters on performance evaluation and strategic fit. Hundreds of examples ground theory in the everyday activities of the firm and show how the economic principles of strategy actually work. It is a unique, modern treatment of topics.
More details
Edition
3rd Revised edition
Language
English
Place of publication
New York
United States
Publishing group
John Wiley and Sons Ltd
Target group
College/higher education
Professional and scholarly
Edition type
Revised edition
Dimensions
Height: 259 mm
Width: 209 mm
Weight
1361 gr
ISBN-13
978-0-471-21213-3 (9780471212133)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Other editions
Previous edition
David Besanko | etc. | D. Dranove
The Economics of Strategy
Book
07/1999
2nd Edition
Wiley
€99.90
Article exhausted; check for reprint
Content
Introduction: Strategy and Economics. Primer: Economic Concepts for Strategy. PART ONE: FIRM BOUNDARIES. 1. The Evolution of the Modern Firm. 2. The Horizontal Boundaries of the Firm: Economies of Scale and Scope. 3. The Vertical Boundaries of the Firm. 4. Organizing Vertical Boundaries: Vertical Integration and Its Alternatives. 5. Diversification. PART TWO: MARKET AND COMPETITIVE ANALYSIS. 6. Competitors and Competition. 7. Strategic Commitment. 8. The Dynamics of Pricing Rivalry. 9. Entry and Exit. 10. Industry Analysis. PART THREE: STRATEGIC POSITION AND DYNAMICS. 11. Strategic Positioning for Competitive Advantage. 12. Sustaining Competitive Advantage. 13. The Origins of Competitive Advantage: Innovation, Evolution, and Environment. 14. Agency and Performance Measurement. PART FOUR: INTERNAL ORGANIZATION. 15. Incentives in Firms. 16.Strategy and Structure. 17. Environment, Power, and Culture. 18. Strategy and the General Manager. G lossary. Name Index. Subject Index.