Business of Events Management, The

Section A - The Context of Events Management
1 Introduction to Events Management
2 The Dimensions of Events Management
3 Theories and Models in Events Management
4 The Business of Sports and Cultural Events
5 The Business of Conferences and Corporate Events
Section B - The Role of Business Functions in Events Management
6 Human Resource Management and The Role of Volunteers
7 Marketing and Destination Branding
8 Finance in Events Management
9 Event Planning and Strategy
10 Sustainable Events Management
11 Events, the Law and Risk Management
12 Event Operations and Project Management
13 Using IT and the Internet for Events
Section C - Management Issues in Events Management
14 The Event Life Cycle and Event Stakeholders
15 The Role of Sports, Cultural and Business Venues
16 Event Tourism
17 Impact Evaluation of Events
18 &