
A Search for Competitive Advantage
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With contributions on industrial cartelisation, organisational structure, the quality of British management, marketing and trade marks, labour relations, and technological innovation, this volume provides an array of fascinating insights into industrial history.
Of interest to business and economic historians, this shortform book also provides analysis and illustrative case-studies that will be valuable reading across the social sciences.
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Persons
Steven Toms spent fifteen years in senior management at Nottingham University as head of the undergraduate programme, chair of teaching committee and research director before becoming Head of York Management School in 2004.
Ian Jones is a Senior Research Assistant at Newcastle Business School, Northumbria University.
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