
World Class Speaking in Action
Description
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How do you keep your audience on the edge of their seats and turn your presentations into profits? Here, dozens of industry professionals provide real-life examples and case studies on how to ...
* Craft an unforgettable message that hits home
* Deliver your speech in a way that keeps your audience engaged
* Sell your message so your audience members take the exact next step you want them to take
* Master leading-edge digital technologies and speak to thousands
World Class Speaking in Action covers both the art and the business of public speaking-a one-stop shop for building breakthrough presentations and turning them into bundles of profits.
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Content
- Intro
- Cover
- Title Page
- Copyright
- Contents
- Acknowledgments
- Introduction
- Part 1: The World Class Way
- 1 The 12 World Class Speaking Competencies
- 2 Four Words That Make a World Class Speaker
- 3 Phenomenal Action the World Class Way
- Part 2: World Class Speaking Structure
- 4 Structure: Your ROADMAP to Success
- 5 The ABCs for Your Bang Beginning
- 6 Transitions: The Most Neglected Part of a Speech
- 7 Use Callbacks to Connect
- 8 Create a Compelling Scene
- 9 Closing with Impact: Leave Your Audience on a High
- Part 3: Creating World Class Content
- 10 Be Diligent and Your Audience Will Be Delighted
- 11 The True Message Behind the Story
- 12 Uncovering Your PARTS Formula
- 13 My Pain Is Your Gain: Leveraging the Then/Now/How Technique
- 14 Tell a Technical Tale
- 15 Using Activities for Engagement
- 16 How to Create Anchors That Captivate, Motivate, and Activate Your Audience
- 17 Metaphors: Tuning into Your Audience's Understanding
- 18 How to Uncover Humor in Your Speech
- Part 4: World Class Speaking Delivery
- 19 Upholding the Grand Bargain: Why You Must Connect Emotionally with Your Audience
- 20 Using the CLAP Formula to Engage Your Audience
- 21 Human Neurobiology: The Science of Speaking Success
- 22 World Class Body Language
- 23 Using Visuals the World Class Way
- 24 Elevate Your Visuals from Boring to Breakthrough with the 3C Compass
- 25 Staging Your Presentation
- 26 Using Emotion to Enhance the Motion of Your Message
- 27 Bring Your Characters to Life
- 28 Create Compelling Stories That Sell a Result
- 29 Transform Your Speaking with Eye Contact
- 30 Mastering the Q&A
- 31 Practice: How to Take Your Presentation from Good to Great
- Part 5: World Class Selling and Marketing
- 32 Two Steps to Earn Commitment to Your Coaching Business
- 33 How to Make an Offer When You Speak without Sounding Scared, Slimy, or Slick
- 34 Becoming a TEDx Speaker
- 35 Copyright, Trademark-What Should You Do?
- 36 Then/Now/How Is Your Cash Cow to Keep Sales Moo-ving
- 37 Increase Your Income with Back-of-Room Sales
- 38 From Conversation to Contract: Objectives to Meet Before You Finalize the Deal
- 39 Tapping into Asia: Don't Let It Faze You!
- 40 Guidelines for Speaking to a Diverse Audience
- 41 Keep 'em Hooked So You Get Rebooked
- 42 World Class Fundraising through Speaking
- 43 The Secret Recipe for World Class Entertainment
- Part 6: World Class Virtual Speaking
- 44 Energy and Intentions: How to Connect to a Virtual Audience
- 45 Making YouTube Your Stage
- 46 Engage and Grow Your Audience in the Digital World
- 47 Creating and Delivering World Class Teleseminars for Fun and Profit
- 48 Wowing with Webinars the World Class Speaking Way
- 49 Finding Your Voice in Social Media
- 50 World Class Speaking as a Philosophy of Life
- Resources
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