
Digitalization Cases Vol. 2
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This book presents a rich compilation of real-world cases on digitalization, aiming to share first-hand insights from renowned organizations and to make digitalization tangible. With all economic and societal sectors being challenged by emerging technologies, the digital economy is highly volatile, uncertain, complex, and ambiguous. It confronts established organizations with substantial challenges and opportunities.
Against this backdrop, this book reports on best practices and lessons learned from organizations that succeeded in tackling the challenges and seizing the opportunities of the digital economy. It illustrates how twenty organizations leveraged their capabilities to create disruptive innovation, to develop digital business models, and to digitally transform themselves. These cases stem from various industries (e.g. automotive, insurance, consulting, and public services) and countries, covering the many facets that digitalization may have. As all case descriptionsfollow a unified template, they are easily accessible for readers and provide insightful examples for practitioners as well as interesting cases for researchers, teachers, and students.
Almost every organization is trying to figure out how best to respond to the opportunities and threats posed by digitalization. This book provides valuable lessons from those organizations that have already begun their digital transformation journey.
Michael D. Myers, Professor of Information Systems, University of Auckland
Digitalization Cases provides firsthand insights into the efforts of renowned companies. The presented actions, results, and lessons learned are a great inspiration for managers, students, and academics. This book gives real pointers on the how and where to start.
Anna Kopp, Head of IT Germany, Microsoft
The cases compiled in the second volume of Digitalization Cases show how disruption can activelybe managed. Further, long-term insights from extended success stories of the first edition highlight that courage to change pays off well. This book represents a motivation for organizations to drive their digital transformation journeys actively.
Markus Richter, State Secretary at the Federal Ministry of the Interior, Building and Community and Federal Government Commissioner for Information Technology, Germany
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Persons
Nils Urbach is Professor of Information Systems, Digital Business and Mobility at the Frankfurt University of Applied Sciences, Germany, as well as Deputy Director of the FIM Research Center and the Project Group Business and Information Systems Engineering of Fraunhofer FIT. Nils has been working in the fields of strategic information management and collaborative information systems for several years. In his current research, he focuses on digital transformation, agile organizations, AI management, and blockchain, among others. His work has been published in several renowned academic journals as well as in the proceedings of key international conferences such as the International Conference on Information Systems (ICIS) and European Conference on Information Systems (ECIS).
Maximilian Röglinger is Professor of Information Systems and Value-based Business Process Management at the University of Bayreuth, Germany, as well as Deputy Director of theFIM Research Center and the Project Group Business and Information Systems Engineering of Fraunhofer FIT. Maximilian has been working in the fields of business process management and customer relationship management for many years. His current research centers around digitalization, digital technologies, and setups for agile and ambidextrous organizations. Maximilian's work has been published in leading academic journals as well as in the proceedings of key international conferences such as the International Conference on Information Systems (ICIS), European Conference on Information Systems (ECIS), and the International Conference on Business Process Management (BPM).
Rose Alinda Alias is Professor of Information Systems Management at the Universiti Teknologi Malaysia, as well as the President of the Malaysia Association for Information Systems (MyAIS), a local chapter of the Association for Information Systems. Rose's current research and projects focus on digital transformation of higher education in Malaysia. She was Conference Co-Chair of the 21st Pacific Asia Conference on Information Systems (PACIS 2017) at Langkawi, the Organizing Co-chair of PACIS 2020 at Dubai, and the Junior Faculty Co-Chair for ICIS 2022 at Copenhagen, Denmark.
Karheinz Kautz is Professor of Digital Business at the Department of Information Systems and Business Analytics at the Royal Melbourne Institute of Technology (RMIT) University, Australia. Through his career Karl has been working in the field of information systems and digital innovation development, their adoption and implementation in practice, as well as their impact on society, organizations, and individuals. He considers information systems related phenomena from a sociotechnical perspective which he also applies to the currently emerging areas of digitalization and digital transformation. Karl's work has been published in leading academic journals as well as in the proceedings of key international conferences such as the International Conference on Information Systems (ICIS), the European Conference on Information Systems (ECIS), and the Australasian Conference on Information Systems (ACIS).
Dr. Carol Saunders is Professor Emerita at the University of Central Florida. She has received two lifetime accomplishment awards: the LEO award in the Information Systems (IS) discipline and the Lifetime Achievement Award from the OCIS Division of the Academy of Management. She also is an Association for Information Systems (AIS) Fellow and a Schoeller Senior Fellow. She served on a number of editorial boards, as General Conference Chair of the premier Information Systems conference, ICIS, and Program Co-chair of AMCIS 2015. She helped found the Organization Communication and Information Systems (OCIS) division of the Academy of Management and served in a variety of positions including its program chair and division chair. She was the AIS Vice President of Publications from 2016-2019. She was the Distinguished Fulbright Scholar at the Wirtschafts Universitaet - Wien (WU) in Austria and earlier held a Professional Fulbright with the Malaysian Agricultural Research and Development Institute. She has held research chairs in Germany, New Zealand, Singapore, and the Netherlands. Her current research interests include business models, coopetition, interorganizational systems, overload, sourcing, and time.
Martin Wiener is Professor of Information Systems and Business Engineering at TU Dresden, Germany. He is also an Affiliated Researcher at the University of Erlangen-Nürnberg, Germany, and at the Stockholm School of Economics (SSE) Institute for Research, Sweden. His current research focuses on the control and governance of digital transformation projects and programs, algorithmic control and transparency, as well as data-driven business models and smart machines. He regularly contributes to international conferences and has published in leading academic journals such as Information Systems Research (ISR) , Journal of Management Information Systems (JMIS) , and MIS Quarterly (MISQ) . He currently serves as Associate Editor for the Information Systems Journal (ISJ) , as Editorial Board Member for the Journal of the Association for Information Systems (JAIS) and Information & Management , and as Program Co-Chair for the 2022 European Conference on Information Systems (ECIS) in Timi?oara, Romania.
Content
- Digitalization Cases Vol. 2
- Foreword
- Preface
- Contents
- Editorial Board
- About the Editors
- Introduction to Digitalization Cases Vol. 2: Mastering Digital Transformation for Global Business
- 1 The Impact of Digitalization on Global Business
- 2 Structuring the Field of Digitalization
- 3 Introducing Cases of Digitalization
- 3.1 Digital Disruption
- 3.2 Digital Business
- 3.3 Digital Transformation
- 4 How to Read the Cases
- References
- Part I: Digital Disruption
- Enabling the Digitalization of Claim Management in the Insurance Value Chain Through AI-Based Prototypes: The ELIS Innovation ...
- 1 Introduction
- 2 Situation Faced
- 2.1 Use-Case 1: Sensitive Data Detection and Anonymization on Claim Images
- 2.2 Use-Case 2: Manipulation Detection on Claim Images
- 3 Action Taken
- 3.1 Problem Setting
- 3.2 Functional Model Analysis, Selection, and Evaluation
- 3.3 Data Preparation
- 3.4 Model Set-Up
- 3.5 Model Training, Validation, and Testing
- 3.6 Model Deployment
- 4 Results Achieved
- 5 Lessons Learned
- References
- Invoice Automation: Increasing Efficiency in the Office at Satherm GmbH Using Artificial Intelligence
- 1 Introduction
- 2 Situation Faced
- 3 Action Taken
- 4 Results Achieved
- 5 Lessons Learned
- References
- Digitalization of Manufacturing Processes with Startup Collaboration: Arçelik Developing a Digital Twin with Simularge
- 1 Introduction
- 2 Situation Faced
- 2.1 Background Information
- 2.2 Thermoforming Process
- 2.3 Attempts Before the Digital Twin Project
- 2.4 Alternative Paths to a Digital Twin
- 3 Action Taken
- 3.1 Locating a Startup to Collaborate
- 3.2 Teaming Up
- 3.3 Developing a Virtual Representation
- 3.4 Fine-Tuning the Digital Twin
- 3.5 The Digital Twin´s Structure
- 4 Results Achieved
- 4.1 Business Impact
- 4.2 Digitalization
- 4.3 Project Management
- 5 Lessons Learned
- 5.1 Digitalization for Better Performance and Sustainability
- 5.2 Feature Engineering and Data Mining
- 5.3 Leveraging Engineering Expertise and Technical Infrastructures
- 5.4 Connecting with an Entrepreneurial Ecosystem
- 5.5 Project Management as a Critical Skill
- 5.6 Further Discussions
- References
- Using Blockchain to Coordinate Federal Processes: The Case of Germany´s Federal Office for Migration and Refugees
- 1 Introduction
- 2 Situation Faced
- 3 Action Taken
- 3.1 Flexible Process Model
- 3.2 Constraint Mitigation
- 3.3 Evaluation Procedure
- 3.4 Stakeholder Management
- 4 Results Achieved
- 4.1 Architecture and Constraint Mitigation
- 4.2 Evaluation Procedure
- 5 Lessons Learned
- References
- Breaking Down Barriers with Digital Technology: Reimagining Chronic Care by Empowering Paramedics
- 1 Introduction
- 2 Situation Faced
- 3 Action Taken
- 4 Results Achieved
- 5 Lessons Learned
- References
- Enabling Digital Transformation Through Cognitive Robotic Process Automation at Deutsche Telekom Services Europe
- 1 Introduction
- 2 Situation Faced
- 3 Action Taken
- 3.1 Organization and Governance
- 3.2 Processes
- 3.3 Technology and Operations
- 3.4 Use Cases
- Use Case 1: Electricity Consumption Data Extraction
- Use Case 2: Transfer of Offer Data in SAP
- 4 Results Achieved
- 5 Lessons Learned
- References
- Part II: Digital Business
- Huawei An Exceptional Example of Customer-Centered,Collaborative, and Decentralized Practices in the Telecommunication Industry
- 1 Introduction
- 2 Situation Faced
- 3 Actions Taken-Huawei´s Ascendance to Global Dominance: The Digitalization Strategy
- 4 Results Achieved
- 5 Lessons Learned
- References
- Facing Digitalization in the Insurance Industry
- 1 Introduction
- 2 Situation Faced
- 2.1 Technological Changes
- 2.2 Economic and Competitive Changes
- 2.3 Socio-technical Changes
- 3 Action Taken
- 3.1 Business Model
- Bike Insurance
- Car Insurance
- 3.2 Organizational Model
- 4 Results Achieved
- 4.1 Business Model
- Bike Insurance
- Car Insurance
- 4.2 Organizational Model
- Culture
- Process and Organizational Structure
- IT Infrastructure
- 5 Lessons Learned
- 5.1 Seize Opportunities to Build a New Organizational Model
- 5.2 Consciously Managing Dependencies Within the Group
- 5.3 Building Transparency and Trust
- References
- How RAPS Spiced Up the German Butcher´s Trade
- 1 Introduction
- 2 Situation Faced
- 3 Action Taken
- 3.1 Gathering the Ingredients
- 3.2 Cooking Up New Digital Services
- 3.3 Adding Spice to the Butcher´s Trade
- 4 Results Achieved
- 5 Lessons Learned
- References
- Digital Transformation of the Automotive Industry Through Collaboration Hubs
- 1 Introduction
- 2 Situation Faced
- 2.1 The Context: A Lack of Digital Innovation Collaboration
- 3 Action Taken
- 3.1 Episode 1: Preparation of a Joint Incubator 2016-2017
- 3.2 Episode 2: Mobility X Lab Establishment 2017-2018
- 3.3 Episode 3: Building Matchmaking Capabilities 2018-2020
- 3.4 Episode 4: Developing into a Collaboration Hub
- 4 Results Achieved
- 4.1 The Resulting Context: Improved Digital Innovation Collaboration
- 5 Lessons Learned
- 5.1 Lesson 1: Ensure Partner Interest Through the ``Two Partners´´ Criterion
- 5.2 Lesson 2: Initial Emphasis on Engaging Startups and Less Focus on a Complete Process
- 5.3 Lesson 3: Announce Partner Needs Without Disclosing Partner Pain-Points
- 5.4 Lesson 4: Coach Startups and Corporate Partners Simultaneously
- 5.5 Lesson 5: Manage Expectations Early for Both Startups and Corporate Partners
- 5.6 Lesson 6: Develop and Implement Sound Collaboration Measures
- 5.7 Lesson 7: Joint Headship Requires a Consensus-Based Governance Model
- References
- A Two-Sided Approach for Digital Innovation at SCHOTT
- 1 Introduction
- 2 Situation Faced
- 3 Action Taken
- 3.1 Phase 1: Ideation on Digital Service Innovation
- 3.2 Phase 2: Concept Sprint
- 3.3 Phase 3: Scaling
- 4 Results Achieved
- 5 Lessons Learned
- References
- LOHMAR | DIGITAL | FOR EVERYONE
- 1 Introduction
- 2 Situation Faced
- 3 Action Taken
- 4 Results Achieved
- 5 Lessons Learned
- References
- Part III: Digital Transformation
- Approaching Digitalization at an SME Manufacturing Service Provider
- 1 Introduction
- 2 Situation Faced
- 3 Action Taken
- 3.1 Phase 1: Analyzing the Digitalization Potential (Focus on Customer Touchpoints)
- 3.2 Phase 2: Defining Digital Solutions and Opportunities
- 3.3 Phase 3: Establishing Prerequisites for the Implementations
- 3.4 Phase 4: Design, Development, and Implementation
- 4 Results Achieved
- 5 Lessons Learned
- References
- Digitalizing Water Bill Payments
- 1 Introduction
- 2 Situation Faced
- 3 Action Taken
- 3.1 Findings
- 4 Results Achieved
- 4.1 Future Work
- 5 Lessons Learned
- References
- Impact of the Digital Transformation on the Transformation of the Workforce
- 1 Introduction
- 2 Situation Faced
- 3 Action Taken
- 3.1 Understand
- 3.2 Define
- 3.3 Develop
- 3.4 Test
- 4 Results Achieved
- 4.1 Substantiated As-Is Analysis
- 4.2 Empathy as Core Value
- 4.3 Transformation Target Picture
- 4.4 Five-Step Transformation Blueprint
- 4.5 Transformation Action Plan
- 5 Lessons Learned
- 5.1 Create the New Traditional
- 5.2 Fill Empty Expressions
- 5.3 Dare to Be in It for the Long Haul
- 5.4 Balance Conflict in the Face of Complexity
- 5.5 Master Transformation Holistically
- 6 Conclusion
- References
- The Springest Story: How IT Enables Holacratic Organizations
- 1 Introduction
- 2 Situation Faced
- 3 Action Taken
- 3.1 Principles of Holacratic Organizing
- 3.2 Holacracy at Springest
- 3.3 IT Tools to Support Holacratic Organizing
- 4 Results Achieved
- 5 Lessons Learned
- References
- Digital Kaizen at FPT Software: Principles and Practices for Digital Transformations
- 1 Introduction
- 2 Background
- 2.1 Kaizen Philosophy and Digital Kaizen
- 3 Situation Faced
- 4 Action Taken
- 4.1 MyFPT: A Mobile Application for Improving Employee Engagement
- 4.2 AkaLink: An Online Platform for Skill Inventory Management
- 5 Results Achieved
- 6 Lessons Learned
- 6.1 Lesson 1: Driving Digital Transformation Through Incremental Digital Changes That Address Cross-Functional Pain Points
- 6.2 Lesson 2: Improving Organizational Change Capacity via People Engagement
- 6.3 Lesson 3: Selling Philosophy-Driven Digital Transformations
- References
- Cultivating Digital Transformation at Arcadis
- 1 Introduction
- 2 Situation Faced
- 3 Action Taken
- 4 Results Achieved
- 5 Lessons Learned
- References
- Becoming a Data-Driven Company
- 1 Introduction
- 2 Situation Faced
- 3 Action Taken
- 4 Results Achieved
- 4.1 Technology-Related Results
- 4.2 Culture-Related Results
- 4.3 Overall Results and Changes
- 5 Lessons Learned
- 5.1 Learning 1: Create a Common Understanding to Join Forces
- 5.2 Learning 2: Appreciate What You Have to Better Understand What You Want
- 5.3 Learning 3: Let Others Join to Draw the Big Picture
- 5.4 Learning 4: Dig Deep Wells for Clear Water
- 5.5 Learning 5: Act on What You Need to (Gradually) Achieve What You Want
- References
- Governance for a Multinational ERP Program in a Decentralized Organization
- 1 Introduction
- 2 Situation Faced
- 3 Action Taken
- 4 Results Achieved
- 5 Lessons Learned
- References
- Correction to: Enabling Digital Transformation Through Cognitive Robotic Process Automation at Deutsche Telekom Services Europe
- Correction to: Chapter 7 in: N. Urbach et al. (eds.), Digitalization Cases Vol. 2, Management for Professionals, https://doi.o...
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