Soft
1st Edition
Published on 30. August 2012
320 pages
978-1-4088-3321-6 (ISBN)
Description
The objective of advertising is to change the behaviour of the consumer so they purchase more of the product. That, at any rate, is the theory. But Jimmy Lyle may have taken things a bit too far with his controversial strategy for the UK launch of Kwench! When the new orange soft-drink hits the streets, it triggers a series of events he could not have anticipated. Certainly he never dreamed it would plunge him into the twilight world of synchronised swimming. Nor did he think it would end in murder ...
More details
Edition
1. Auflage
Language
English
Place of publication
London
United Kingdom
Publishing group
Bloomsbury Publishing PLC
ISBN-13
978-1-4088-3321-6 (9781408833216)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Person
RUPERT THOMSON is the author of eight highly acclaimed novels, of which Air and Fire and The Insult were shortlisted for the Writer's Guild Fiction Prize and the Guardian Fiction Prize respectively. His most recent novel, Death of a Murderer, was shortlisted for the 2008 Costa Novel Award. His memoir This Party's Got to Stop was published in 2009.
Content
- Intro
- Praise for Soft
- Title Page
- Dedication
- Contents
- One
- Video Rapide
- Drive Away Monkey
- Last Thing I Remember
- Thank You, Ray
- Two
- Mountains in Paddington
- Lancashire Flamenco
- Spaces
- Hot Wings are Back!
- Three
- The Executioner
- Robot Jelly
- Tact
- Synchro
- The Carbonated Brain
- American For Disaster
- Cheops
- Four
- Lists and Boxes
- White China
- The Colour of Real Life
- Perfect
- Five
- Minadew Brakes
- Update Yourself
- 19 Hrs
- Super Saver
- Six
- Boom
- A Note on the Author
- By the Same Author
- eCopyright
