
Self-Promotion for the Creative Person
Description
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Everything you need to know about marketing yourself is included in this book. Self-Promotion for the Creative Person is packed with proven techniques that will work for you whether you are an author, actor, artist, or accordion player who wants fresh, off-beat, and cost-effective ways to build a business or develop a successful and fulfilling career.
Full of winning strategies, innovative ideas, and proven sales and marketing techniques, Lee Silber will show you how to go from starving artist to superstar status with smart advice, including:
* How to market without money
* How to create marketing materials that will sell you even when you're not around
* How to build a buzz using word of mouth
* How to use the Internet in ways you never thought of to promote yourself
* How to get the leaders in your field to endorse and help you
Self-promotion is one of the most difficult things a creative person must do. It is also the most critical. Open this book to any page and chances are you will find something that can help you overcome this hurdle and get the attention and recognition you and your talents deserve.
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Additional editions

Person
Content
- Intro
- Title Page
- Other Books by this Author
- Dedication
- Acknowledgments
- Introduction
- Chapter 1 - I Create, Therefore I am?: (Why You Must Make Yourself More Marketable)
- Chapter 2 - You can't be Everything to Everybody: (Writing a Right-Brain Marketing Plan)
- Chapter 3 - Show Off: (Get Your Ass out There)
- Chapter 4 - Do the Hustle: (Persistence Pays Off)
- Chapter 5 - Walk Tall and Carry a big Shtick: (Make Yourself More Memorable)
- Chapter 6 - Image is Everything: (You are the Message)
- Chapter 7 - It Takes a Village to Raise a Business: (It is Who You Know)
- Chapter 8 - Raving Fans: (Making the Most of Word-of-Mouth Marketing)
- Chapter 9 - Show and Sell: (Selling Without Selling Out)
- Chapter 10 - Full Court Press: (Positive Publicity)
- Chapter 11 - Surf This!: (Internet Marketing)
- Contact Information
- Bibliography
- Copyright
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