Building a Chain of Customers
1st Edition
Published on 11. May 2010
352 pages
978-1-4391-3823-6 (ISBN)
Description
Richard J. Schonberger, author of the bestselling Japanese Manufacturing Techniques, World Class Manufacturing, and World Class Manufacturing Casebook (also from The Free Press), is a world-renowned authority on production and manufacturing. President of the consulting firm Schonberger & Associates, Inc., in Seattle, Washington, he was formerly George Cook Professor of Management at the University of Nebraska.
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Richard J. Schonberger
Building a Chain of Customers
Book
08/2007
The Free Press
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Person
Richard J. Schonberger, author of the bestselling Japanese Manufacturing Techniques, World Class Manufacturing, and World Class Manufacturing Casebook (also from The Free Press), is a world-renowned authority on production and manufacturing. President of the consulting firm Schonberger & Associates, Inc., in Seattle, Washington, he was formerly George Cook Professor of Management at the University of Nebraska.
Content
Preface
1. The Great Awakening: Earthquakes in the Business Functions
2. Universal Strategy: The Shattering of Strategic Business Thought
3. The "Customer-In" Organization
4. Total Quality: Toward Delighting the Customer
5. Work Force on the Attack
6. The Learning Organization
7. Attack on Nonobvious Wastes
8. Minimal Accounting and Noncost Cost Control
9. Pay, Recognition, Celebration
10. World-Class Product Development
11. Marketing for Total Gain
12. Success Formulas for Volume and Flexibility
13. Elevated Performance Standards
Appendix: Quick (JIT) Response
Notes
Index
