
Collaborate
Description
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The 21st Century's counterpart to Sun Tzu's The Art ofWar, Dan Sanker's Collaborate: The Art of We gives a newgeneration of pioneering business enthusiasts a practical guide tocapture tomorrow's opportunities. Globalization, technologicaladvances, and cultural changes have opened the door for a newwinning formula that combines traditional competition withcontemporary collaborative business practices. Readers will changetheir mindsets and learn practical tools to tap into talent,overcome organizational obstacles, and create dramatic incrementalvalue by collaborating between organizations.
While most businesses are battling it out for crumbs of marketshare, the author gives inside examples of emerging leaders who arestaking claim to larger pieces of the economic pie. Intellectualhonesty and proof-of-concept permeate throughout; even the book'sown foreword was entrusted to a collaborative group of over 35individual participants, a first of its kind and one more concreteexample of the power of collaboration.
Sanker provides a comprehensive guide to collaboration fromconception to implementation and analysis. He bringscollaboration to life by:
* Exploring the opportunities created by dynamic online socialtools being used by winning leaders
* Delving into examples from a plethora of traditional companieslike Disney and McDonald's
* Inviting readers behind the curtains to see the inner workingsof collaborative emerging growth companies like CaseStack, theauthor's company
More details
Other editions
Additional editions

Person
Content
Preface xv
Introduction xix
1 What Collaboration Is and Isn't 1
2 Dawn of the Knowledge-Based Collaborative Era 17
3 The Collaboration Payoff 37
4 Risks of Collaboration 59
5 Collaboration Essentials 73
6 Stages of Collaboration 89
7 Setting Up for Success 107
8 Strategies for a Successful Collaboration 121
9 The Role of Technology and Social Media in Collaboration137
10 Fostering a Collaborative Culture in Your Organization151
Afterword 169
References 171
About the Author 179
Index 181
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