MMS

MMS has evolved from the huge popularity of the SMS text servicefor GSM networks. It is a departure from the transport mechanismused for SMS (which is based on the GSM signalling channels) to theuse of IP to transport messages within the MMS network. To this endMMS has similarities with Internet email and standard IETFprotocols. As with any new technology it is difficult to accuratelypredict the position within the next 5 years, although based onprevious experience with WAP and SMS it would be fair to say thatthese protocols will increase in usage over the next 5 years andbecome legacy for a further 5 years following which, users willmigrate onto the next wave of messaging. Significant revenue growthand data usage is expected to be driven by consumer usage of MMS. But MMS technology offers more than just a broadening of messagecontent. With MMS, it is not only possible to send your multimediamessages from one phone to another, but also from phone to email,and vice versa. This feature dramatically increases thepossibilities of mobile communication, both for private andcorporate use. Multimedia messaging will reshape the landscape of mobilecommunication, making it more personal, more versatile, and moreexpressive than ever before. MMS: * Is the first book to address how MMS (and the use of IP totransport messages) will affect existing infrastructure andbusiness models * Covers the fundamental changes to mail and billing systems * Includes future recommendations, such as interoperability andevolution * Presents an overview of the MMS technology components Drawing on the authors hands-on experience in the implementationof MMS technology (developing, billing and delivering services) atBT, this innovative book will appeal to engineering managers,network operators, market analysts, business decision makers,content providers and operator organizations.