
How Industry Analysts Shape the Digital Future
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Content
- Prologue: King of the Hill?
- 1: The Social Study of Information Technology Markets
- 2: The Emergence of a New Expert
- 3: The Organisation of Analyst Work
- 4: The Professionalisation of Business Knowledge
- 5: The Business of Technology Expectations
- 6: Who Decides the Shape of Product Markets?
- 7: Marketing of Quantifications
- 8: Venues of High Tech Prediction
- 9: Give Me a 2x2 Matrix and I Will Create the Market
- 10: The Expertise Ecosystem
- 11: From IT Markets to the Sociology of Business Knowledge
- Appendix 1: List of Industry Analyst and IT Market Research Firms
- Appendix 2: Fieldwork Conducted
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