Media Studies: The Basics
3rd Edition
Published on 8. April 2026
228 pages
978-1-040-52009-3 (ISBN)
Description
Fully updated and revised, the third edition of Media Studies: The Basics is the ideal guide to the changing landscape of media and Media Studies.
There have been seismic shifts in what constitutes (the) media in recent years with technological advances ushering in whole new categories of producers, consumers and modes of delivery. This has been reflected in the way media is studied with new theories, concepts and practices coming to the fore. This new edition addresses core questions including:
* Who, or what, are the media?
* What are the key terms and concepts used in analysing media?
* Where have new media technologies, platforms and AI had the biggest impact?
* How do media theory and practice relate?
Covering new developments in media, Big Tech and A.I, an updated glossary and suggestions for further reading, this updated edition cements itself as the ideal introduction to Media Studies today for both A Level and undergraduate students.
There have been seismic shifts in what constitutes (the) media in recent years with technological advances ushering in whole new categories of producers, consumers and modes of delivery. This has been reflected in the way media is studied with new theories, concepts and practices coming to the fore. This new edition addresses core questions including:
* Who, or what, are the media?
* What are the key terms and concepts used in analysing media?
* Where have new media technologies, platforms and AI had the biggest impact?
* How do media theory and practice relate?
Covering new developments in media, Big Tech and A.I, an updated glossary and suggestions for further reading, this updated edition cements itself as the ideal introduction to Media Studies today for both A Level and undergraduate students.
More details
Series
Edition
3rd edition
Language
English
Place of publication
London
United Kingdom
Publishing group
Taylor & Francis Ltd
Target group
Primary & secondary/elementary & high school
College/higher education
Illustrations
8 Halftones, black and white; 8 Illustrations, black and white
File size
5,39 MB
ISBN-13
978-1-040-52009-3 (9781040520093)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Additional editions
Claire Pollard | Julian McDougall
Media Studies: The Basics
Book
04/2026
3rd Edition
Routledge
€25.00
Shipment within 10-20 days
Claire Pollard | Julian McDougall
Media Studies: The Basics
Book
approx. 04/2026
3rd Edition
Routledge
€215.71
Not yet published
Previous edition
Claire Pollard | Julian McDougall
Media Studies: The Basics
E-Book
10/2019
2nd Edition
Routledge
€31.49
Available for download
Persons
Claire Pollard was a secondary school teacher for 16 years. She now works as a media education consultant at The English and Media Centre where she edits MediaMagazine and leads the Secondary PGCE Media course at Goldsmiths University of London.
Julian McDougall is Professor in Media and Education, Principal Fellow of Advance HE and Programme Leader for the Professional Doctorate (Ed D) in Creative and Media Education at Bournemouth University. He is Chair of the Media and Information Literacy Alliance and co-editor of the Journal of Media Literacy Education and Routledge Research in Media Literacy and Education.
Julian McDougall is Professor in Media and Education, Principal Fellow of Advance HE and Programme Leader for the Professional Doctorate (Ed D) in Creative and Media Education at Bournemouth University. He is Chair of the Media and Information Literacy Alliance and co-editor of the Journal of Media Literacy Education and Routledge Research in Media Literacy and Education.
Content
Introduction to the third edition 1. Studying Media 2. Doing Theory with Media 3. Powerful Media 4. Evolving Media 5. Troubling Media 6. Making Media
