
Get Lucky
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"You've heard the old saw, 'Chance favorsprepared minds.' Well, Get Lucky is the mind-preparer.This entertaining and practical book makes it clear that luckisn't just for the lucky anymore." --Dan Heath, co-author, Switch and Made toStick"Louis Pasteur and Thomas Jefferson would have endorsed thisbook. It's a profound explication of an idea they each shared, thatluck isn't random, and that you can create the conditions where itflourishes. It's a refreshing reminder that the spark of humancreativity leaps into flame when we establish the rightconditions." --Tim O'Reilly, CEO of O'Reilly Media "We live in a world that is more and more volatile andunpredictable, where 'luck' plays an increasinglycentral role. By the end of this book, you will never again viewplanning luck as a contradiction, but rather as an imperative thatcannot be ignored. Whether in your personal life or professionallife, open yourself up to the profound possibilities ofserendipity." --John Hagel, co-chairman, Center for the Edge; andco-author, The Power of Pull "Serendipity has been part of our not-so-secret sauce atZappos from the very beginning. We've seen first-hand howbreakthroughs are so often due to the spontaneous collisionsbetween people and ideas. Get Lucky provides a framework forunderstanding how serendipity works, and shows how it can be usedas a practice in life and business." --Tony Hsieh, CEO, Zappos.com, Inc.; bestselling author,Delivering Happiness "In a fast-moving world, seemingly random customercomments on sites like Facebook can make your year or sink yourship. Get Lucky prepares you and your organization well torecognize and act on these serendipitous moments. Don't leave yoursuccess to chance!" --Charlene Li, Founder of Altimeter Group; authorGroundswell and Open Leadership "In business, we plan to avert disaster, launch products,and forecast financials, but rarely do we plan to 'getlucky.' Thor and Lane's method of planned serendipityshould be part of every innovator's toolkit." --Beth Comstock, chief marketing officer, GE "Customers already run your company-and are moving fartherout of your control every day. Fortunately, Thor and Lane are hereto explain why this is the best possible thing that can happen, andhow to make the most of it." --Doc Searls, co-author, The Cluetrain Manifesto andThe Intention EconomyMore details
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File format: PDF
Copy-Protection: Adobe-DRM (Digital Rights Management)
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