
A Global Lesson
Description
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Reinhard Mohn has grappled with the political and cultural changes of recent decades like few other entrepreneurs of his time. In this deeply personal book, Mohn, for the first time, describes his entrepreneurial development in the context of his own fascinating personal experiences.
A Global Lesson plumbs the extraordinary depth of Mohn's life, from his Protestant upbringing and his time as a German soldier in an American POW camp during World War II to his socially conscious choices as a young businessman.
The hopes and challenges of booming 1950s Germany influenced Mohn's early years as an entrepreneur in many ways. He quickly understood that to be successful he had to combine economic thinking with social responsibility. Furthermore, as he guided Bertelsmann's evolution from a medium-sized company to a global media corporation, he realized how important it was to seek dialogue with other cultures. Through it all-from the period of German rebuilding after the war through the age of globalization-Mohn fostered a successful corporate culture that served as a model for business leaders across the globe.
A Global Lesson reveals the motives that guided Mohn's development, and shares how his family origins and personal experiences shaped his life's work. His story is also a testament to his leadership. Throughout his life and career, Mohn has promoted a unique and important philosophy: economic thinking and democratic culture cannot be in opposition-and only by standing up for humanity can we master the challenges of global cooperation.
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ANDREA STOLL, Ph.D., studied German, philosophy, and journalism in Mainz and Vienna. Since 1992 she has worked as a freelance writer and producer for book publishers, film studios, and television stations and as a lecturer at the University of Salzburg. She has published numerous essays and several books, specializing in biographic and socio-political topics.
Content
- Intro
- Other Books By This Author
- Title Page
- Dedication
- Acknowledgement
- Contents
- Chapter 1 - Family Origins and Personal Lessons
- About This Book
- Protestant Traditions and My Desire for Independence
- My Youth During National Socialism and World War II 23
- My Time as a POW as an Opportunity
- The Bertelsmann Employees Expect That I Take Leadership
- Apprenticeship and Initial Steps Toward a New Corporate Culture
- Our "King's Idea" and the Troubles of the Economic Miracle
- Chapter 2 - Experiences of an Entrepreneur
- The Building Blocks of Our Corporate Culture
- A Global Lesson
- Ensuring the Quality of Management
- A Question of Personality
- Motivation and Commitment in a Large Corporation
- The Need for Competition in a Democracy and a Market Economy
- Progress Needs Freedom
- The Significance of Spiritual Orientation for State and Society
- The Political Foundations of the Future: Humanity and Justice
- Chapter 3 - On the Road into the Future
- Making Personal Decisions and Setting an Entrepreneurial Course
- The Dialogue of Cultures: A Necessity for Global Coexistence
- The Continuity of Democracy and Leadership
- Experiences with Our Corporate Culture
- The Significance of Democratic Principles for a Cooperation of Cultures
- Progress Needs Spiritual Orientation
- Corporate Culture and Democracy: Our Hopes for the Future
- Homework Essay of the Student Reinhard Mohn
- The History of the Bertelsmann Corporation An Overview
- Notes
- About the Authors
- Copyright
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