
Media Darling
Description
Alles über E-Books | Antworten auf Fragen rund um E-Books, Kopierschutz und Dateiformate finden Sie in unserem Info- & Hilfebereich.
Media insider, publicist, PR coach, and trainer Joanne McCall, shares her advice and insider secrets for building your audience and networks, and delivering impactful interviews on top-tier media outlets.
With so many channels and media opportunities available, NOT getting media trained can really hurt you, but sticker shock is real. Media Darling: Shine Through Every Interview packs on the actionable advice you need, and is the next best thing to expensive training.
This book is a step-by-step guide to becoming a Media Darling and contains the tools needed for success. This is about coming across as the amazing influencer you know you are (or could be) and doing it in such a way that those watching you know you are too.
How can you generate your own compelling and influential media and influence others?
How can you get yourself on the top media brands you would love to be on?
How can you come across as the expert you are?
In this book you will learn how to:
- Master getting noticed in an incredibly noisy world
- Determine effective media messages that show your expertise
- Know your key messages and why that is absolutely essential
- Launch an interview so that the audience sticks around for the entire show
- How to elegantly handle surprises while being interviewed
- The top media No-Nos
- Tips for on-camera interviews
- Master the Inner and Outer games of media
- And more...
For authors, speakers, consultants, coaches, entrepreneurs, influencers, and thought leaders who want to look confident, poised, focused, and skilled anytime they are on-camera doing a media interview, creating a video, or doing their next "live."
More details
Person
Content
- Intro
- Title Page
- Copyright Page
- Why Read This Book
- Written by a Leading Expert in Media, Marketing, and Book Publicity
- Contents
- Essential Media Terminology
- Chapter 1: What is a Media Darling?
- Chapter 2: The Inner and Outer Games of Media
- Chapter 3: Getting Noticed in an Incredibly Noisy World
- Chapter 4: What Do I Talk About?
- Chapter 5: What Kind of Interview Are You Doing?
- Chapter 6: On-Camera Tips
- Chapter 7: The Interview Itself
- Chapter 8: Surprise! That Did Not Just Happen!
- Chapter 9: Top Media No-Nos
- Chapter 10: Top Media Yeses
- Chapter 11: Common Questions Asked by Authors and Brand Influencers
- Chapter 12: Now What? How To Take These Skills and Apply Them to Your Media Outreach
- Chapter 13: Additional Resources
- A Sneak Peek: Joanne McCall's Next Book!
- Author's Final Thoughts
- Back matter
- P. S.
- You Are Invited!
System requirements
File format: ePUB
Copy protection: Adobe-DRM (Digital Rights Management)
System requirements:
- Computer (Windows; MacOS X; Linux): Install the free reader Adobe Digital Editions prior to download (see eBook Help).
- Tablet/smartphone (Android; iOS): Install the free app Adobe Digital Editions or the app PocketBook before downloading (see eBook Help).
- E-reader: Bookeen, Kobo, Pocketbook, Sony, Tolino and many more (not Kindle).
The file format ePub works well for novels and non-fiction books – i.e., „flowing” text without complex layout. On an e-reader or smartphone, line and page breaks automatically adjust to fit the small displays.
This eBook uses Adobe-DRM, a „hard” copy protection. If the necessary requirements are not met, unfortunately you will not be able to open the eBook. You will therefore need to prepare your reading hardware before downloading.
Please note: We strongly recommend that you authorise using your personal Adobe ID after installation of any reading software.
For more information, see our ebook Help page.