
Starting and Running an Online Business For Dummies
Description
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Greg Holden is the author of over 25 books includingeBay PowerUser's Bible.
Content
Part I: Strategies and Tools for Your OnlineBusiness.
Chapter 1: Opening Your Own Online Business in Ten EasySteps.
Chapter 2: Choosing and Equipping Your New E-Business.
Chapter 3: Selecting the Right Web Host and Design Tools.
Chapter 4: Profiting from New Business Tools.
Part II: Establishing Your Online Presence.
Chapter 5: Giving Your E-Business Site Structure and Style.
Chapter 6: Attracting and Keeping Customers.
Chapter 7: Building in Security Up Front.
Chapter 8: Monitoring and Improving Your Business.
Part III: Running and Promoting Your Online Business.
Chapter 9: Easing the Shopping Experience.
Chapter 10: Running a Business on eBay.co.uk.
Chapter 11: Accepting Payments.
Chapter 12: Service with a Virtual Smile.
Chapter 13: Search Engines: What You Need to Know.
Part IV: The Necessary Evils: Law and Accounting.
Chapter 14: Making It All Legal.
Chapter 15: Online Business Accounting Tools.
Part V: The Part of Tens.
Chapter 16: Ten Must-Have Features for Your Web Site.
Chapter 17: Ten Hot Ways to Be an Ontrepreneur.
Chapter 18: Ten Must-See Web Sites for Online Entrepreneurs.
Index.
System requirements
File format: ePUB
Copy protection: Adobe-DRM (Digital Rights Management)
System requirements:
- Computer (Windows; MacOS X; Linux): Install the free reader Adobe Digital Editions prior to download (see eBook Help).
- Tablet/smartphone (Android; iOS): Install the free app Adobe Digital Editions or the app PocketBook before downloading (see eBook Help).
- E-reader: Bookeen, Kobo, Pocketbook, Sony, Tolino and many more (not Kindle).
The file format ePub works well for novels and non-fiction books – i.e., „flowing” text without complex layout. On an e-reader or smartphone, line and page breaks automatically adjust to fit the small displays.
This eBook uses Adobe-DRM, a „hard” copy protection. If the necessary requirements are not met, unfortunately you will not be able to open the eBook. You will therefore need to prepare your reading hardware before downloading.
Please note: We strongly recommend that you authorise using your personal Adobe ID after installation of any reading software.
For more information, see our ebook Help page.
File format: PDF
Copy-Protection: Adobe-DRM (Digital Rights Management)
System requirements:
- Computer (Windows; MacOS X; Linux): Install the free reader Adobe Digital Editions prior to download (see eBook Help).
- Tablet/smartphone (Android; iOS): Install the free app Adobe Digital Editions or the app PocketBook before downloading (see eBook Help).
- E-reader: Bookeen, Kobo, Pocketbook, Sony, Tolino and many more (only limited: Kindle).
The file format PDF always displays a book page identically on any hardware. This makes PDF suitable for complex layouts such as those used in textbooks and reference books (images, tables, columns, footnotes). Unfortunately, on the small screens of e-readers or smartphones, PDFs are rather annoying, requiring too much scrolling.
This eBook uses Adobe-DRM, a „hard” copy protection. If the necessary requirements are not met, unfortunately you will not be able to open the eBook. You will therefore need to prepare your reading hardware before downloading.
Please note: We strongly recommend that you authorise using your personal Adobe ID after installation of any reading software.
For more information, see our eBook Help page.